STRATEGY & MANAGEMENT

This category is Strategy & Management, exploring effective leadership, business growth, and organizational success. It features expert insights on strategic planning, decision-making, and innovative management practices to navigate today’s competitive and evolving business landscape.

video conferencing

Everything You Need to Know About Video Conferencing in 2022

As technology advances, more and more people are turning to video conferencing as a way to connect with others around the globe. And for...
HR Discussion

Business Reactions to Roe v Wade Highlight Well-Intentioned but Misaligned HR Practices

By Michelle Gyimah In the face of SCOTUS overturning Roe vs Wade, companies have realised they need to act. In a world where the impact...
Successful Brand Name

The Only 3 Steps You Need for a Successful Brand Name

By Grant Polachek  Your business name today directly impacts your monetary success, decides how your customers see you, and are the building block of your...
online blog

3 Ways to Make Your Blog Stand Out from the Rest

No matter what industry you work in, having your blog or getting it from Expert Melbourne SEO Agency - Impressive Digital can be an invaluable...
Bank

What Determines a Bank’s Share price? 

A bank share price is a common way of measuring the success or failure of an individual bank. Different metrics are taken into account...
Future of Real Estate

5 Reasons Why Houston is the Future of Real Estate

While the economy may rise and fall, and financial investment tips may always be met with caution, there’s one thing that’s remained true throughout...
hiring

Make Hiring a Delightful Employee Experience

How to upgrade your employer brand to attract and retain the best talent By Avi Liran As the war for talent intensifies, creating a Delightful Employee...

What The War In Ukraine Means For Business

By Paul Bracken The war in Ukraine has far reaching implications for business. Companies will face more complicated political and social issues than the stark,...
Unlimited-Design

3 Crazy Sales Tools that Will Skyrocket Your Sales Team

Owning a business is cool, whether your business is small or an enterprise, but only when you make it profitable. Some people might not...
Brand-Design

How to Prioritize Product Package Design For Your Business

Packaging is often one of the most overlooked aspects of product marketing, but it can be one of the most important. A well-designed package...
Capital.com

Capital.com Expands User Base, Adding Over A Million New Accounts In 3 Months

Investors are showing a strong appetite for financial derivatives, though they’re increasingly turning to traditional assets such as indices and commodities at the expense...
Behaviours Marketers

3 Behaviours Marketers Often Miss Out on (FOMO’s One of Them)

The world of marketing is constantly evolving and, if you’re in the marketing game, it can sometimes feel like an uphill battle trying to...
Digital Marketing Strategy

Digital Marketing Agency: Valuable Benefits

Digital marketing can no longer be seen as a fleeting fad, but rather as a proven marketing strategy that innumerable firms are implementing with...
7 Best YouTube Promotion Services

7 Best YouTube Promotion Services

Most people regard YouTube solely as a popular video hosting service. But do not forget that this is the second most searched one in...
Job Ad

Top 6 Essential Elements to Include in a Job Ad

When you post a job ad, you want it to attract the best and most qualified candidates that you can choose from to fit...
Telecom

The Rise of Telecom and How Low Code is Helping it Keep Up With...

In the early days of telecommunications, wires and switches were the only way to send data between devices. As technology improved, so did the...
Vladimer Botsvadze

Abandon Traditional Marketing and Embrace Digital to Fast-Track Your Success

Digital influencer Vladimer Botsvadze gives his assessment of the emerging trends in the sphere of marketing, notably AI, blockchain and low-code, and offers advice...
Interactive-Email

The 4 Best Things About Interactive Emails

The same old boring emails just don't cut it anymore. In this ever-evolving world where users can easily find something new and exciting around...
marketing software

Everything to Know Before Using Membership MLM Software

Over the years, multi-level marketing (MLM) has become a need of the hour, be it a small or big business. MLM involves a team...

Managing People’s Talent with Artificial Intelligence

Artificial Intelligence leadership goes beyond technology By Prof. Guido Stein, IESE Business School and Alberto Barrachina, Research Assistant For companies, the COVID-19 pandemic has underscored the...
Register a Company in Hong Kong

Unique Benefits to Expect Only When You Register a Company in Hong Kong

Are you an entrepreneur looking for the best way to catapult your business to a revered multinational? Opening your company in a high-potential offshore...
Instagram Live for Business

Instagram Live Can Be A Great Tool for Businesses – How To Successfully Develop...

Videos are considered to be the most engaging form of content on social media. And live videos can be a great addition to your...
global trends

The Imperative of the Vigilant Corporation

By Jacques Bughin After COVID-19, now comes the appalling Ukrainian-Russian war, and the threat of stagflation. But if turbulent times rule –doesn't it pay to...
Management Foresight

Foresight as a Management Tool

By Svyatoslav Biryulin “The future is already here. It is not evenly distributed yet.” William Gibson, an American-Canadian fiction writer The Black Mirror series and some other movies...

Faith in Marketing Restored! How to Get Your Marketing Back to Connecting to Humans...

By Kyle Johnston Technology and personalization are huge drivers of marketing success. This will only increase as the technologies see more applications and widespread adoption. The...
Customer Communication

10 Tools To Improve Communication With Your Customers

Engagement with customers is more important than ever. Today’s consumers expect extraordinary, more personalized experiences. A 2022 survey showed that 90% of leaders believe customer...
Content

Content is King and SEO Copywriting is Its Queen

SEO copywriting? In our digital age, that is inevitable. Today, practically all companies have websites. This might be used to advertise your products, lay...
instagram

Buy Instagram Followers – Everything You Need to Know About Buying Insta Followers!

Introduction Instagram is amongst the mostutilized social media platforms nowadays. In reality, Instagram has over 1 billion monthly users. Many companies utilize the platform to...
marketing software

How To Manage Your Email Campaigns Using The Best Email Marketing Software

Email marketing is one of the most effective methods for promoting your business. If you want to woo new customers, increase sales, and stand...
Businesses Go Bankrupt

5 Reasons Why Businesses Go Bankrupt

Every company needs income and steady revenue to survive in the market. If a business does not stay profitable for an extended period, the...
Pre-Employment

What’s Involved in a Pre-Employment Testing

Pre-employment testing is an assessment used by employers to identify candidates who have the skills and qualities needed for a specific job. There are...
Employee or Company Engagement Concept

Reinventing Employee Engagement with Keka’s Pulse Surveys

Gallup reports that only 34% of employees are engaged in the workplace. And HRs are struggling to bring up this percentage. Why? Because engaged employees are...
Marketing concepts

Building a Brand Online in 6 Easy Steps

Nowadays, there are more and more online stores. Due to this, competition increases significantly. Customers have become more demanding, which means that it is...
Challenges of Doing Business in Japan

Top 7 Challenges of Doing Business in Japan

The Japanese economy is one of the most successful in the world. Today, Japanese culture continues to shape our world and influence all of...
Great Resignation

Why Now is The Time to Bring Together Wellbeing and The Environment to Help...

By George Chaytor-Norris, co-founder, youdo  The debate around the ‘Great Resignation’ continues to rumble on as employers and staff adjust to life after the pandemic....
Digital Transformation Could Stall During a Recession

Future, Delayed: The #1 Reason Digital Transformation Could Stall During a Recession (And How...

By Andre Schindler, General manager of EMEA for NinjaOne The past two-and-a-half years have ushered in an accelerated era of digital transformation, but now economic...
Social Media

Why Social Media Is Important For Your Business Growth

By Vladimer Botsvadze A plethora of businesses depend on social media for marketing because it is the best way to connect with customers and potential...
Productive Team

Personality Tests: A Tool for Making a Productive Team

By Kate Parish The majority of large organizations use personality tests in one variation or another. They help select the best candidates and improve the...
law firm marketing

Best Marketing Practices to Get More Leads for Your Law Firm?

By Helena Zimmer Everyone wants their business to stand out, they do it by giving the best services, trying best marketing strategies and staying...
Card Payment

Best Portable Card Machines To Accept Payments

Payment options have come a long way since the days of a simple 'cash or check?' question. These days you can pay with your...
QR-Code

Guide to QR Code and How Does It Work

You have likely seen a square barcode pasted on a light pole or the back of a business card. This pixelated square code is...
SEO

5 Reasons to Have a High-Quality Backlink Profile for SEO

A backlink is a link from another website linking to certain content on your webpage. It is created when another website refers to another...
Logo-design

5 Things Startups Must Know About Logo Design

A logo is the face of the brand and it acts as an identity for a business. Every business needs a logo design to...
LinkedIn-Reach-Out

How to Network on LinkedIn

LinkedIn is a platform that connects people and businesses. Your potential customers and partners are there. When you try to contact them, you don't...
Digital Marketing

What Digital Marketing Should My Local Business Be Investing In?

Local businesses can sometimes struggle to gain attention in an emerging and fast-moving e-tail world. With many more customers now shopping online instead of...
House-Keys

Real Estate SMS Marketing – Things to Consider for Success

If you are running a real estate business, you need to invest your money, time and energy into marketing. SMS marketing is a form...
Using Social Media in Your College

8 Tips for Using Social Media in Your College

As Generation Z enters college, having a presence on social media for institutions of higher learning was never more important. In higher education, social...
Social Media Apps with Whatsapp on iPhone 6 Screen

7 Things I Learned from Teaching with Twitter Platform

INTRODUCTION Social learning is not relatively a new concept as it dates back many decades ago even before the internet took its rumble. New emerging...
Singapore-Ad-Agency

11 Best Influencer & Social Media Marketing Agencies in Singapore

Social media and influencer marketing is the dominating marketing technique in Singapore. There are over 5 million people in Singapore, almost 90% of which...
Residency

What Makes You a Tax Resident and Why Does It Matter

Being a tax resident of a certain country means you are liable to be taxed on your income in that particular country. Being a...