Second-hand Luxury: Should Personal Luxury Brands Sell Pre-owned Products?
By Jean-Noël Kapferer
As luxury brands seek to protect their symbolic capital and prestige, entering resale markets is a strategy to be carefully considered before...
Corporate Venturing: Challenges and best practices of large firms innovating with start-ups
By Mª Julia Prats, Josemaria Siota, Celeste Saccomano Tommaso Canonici and Xavier Contijoch
Innovation in large corporations, particularly the practice of corporate venturing to innovate with start-ups, is...
NOTHING IS FREE: Data-driven optimisation unlocks freemium business models’ real potential
By Stefan Wagner and Julian Runge
In today’s digital era when the marginal cost of (re)production and distribution of products and services tend to be...
An Innovator’s Midsummer Dream Come True
By Ulrich A.K. Betz , VP, Head of Innovation and Entrepreneurship Incubator, Merck
Organisations are eagerly looking for new ways to boost their innovation capabilities and...
The Right Business Model At The Right Time
By Adam Bock and Gerard George
The combination of globalisation, Moore’s law and ubiquitous information have transformed industries into fluid, rapidly-changing landscapes. Today’s competitor is tomorrow’s...
Fun & Games: Business Models for Innovation
By Gregory Gimpel
While many brilliant ideas come from start-ups with unsustainable business models, well-established firms suffer from an inability to innovate, especially in regulated...
How High-End Disruption Completes the Disruptive Innovation Model
By Juan Pablo Vazquez Sampere
Why don’t we have an integrated mechanism of entrepreneurship to consistently make new companies successful? Turns out that the Disruption...
After After-Sales: New Business Models Tempt, Fail Industry
By Olaf Plötner
The after-sales-based business models of industrial enterprises are endangered. Simultaneously, modern data-based technologies enable the development of complex service solutions – so...
A Primer on Theoretically Exploring the Field of Business Model Innovation
By Oliver Gassmann, Karolin Frankenberger and Roman Sauer
Companies like Amazon, Uber, and Skype have become business strategy icons and the way they transformed industries...
A New Model for the Future of Customer Relationships
By Yoram (Jerry) Wind and Catharine Hays, with Alexa de los Reyes
The fundamental relationships among brands, media, and people are being transformed at an...
