STRATEGY & MANAGEMENT
The trading market mainly consists of options, forex, and the commodity market. Among these three markets, the forex market is the most prominent. All the three markets have a high potential of rewarding investors. When trading forex, you are taking advantage of the price movements. Your gain or loss is based on these movements. In …
By Josemaria Siota and Thomas Klueter When properly implemented, design thinking can result in higher success rate for innovation. However, one of our studies states that 63% of those involved in innovation processes said design thinking initiatives had not
Started out as a local bank catering to a niche market, Sovcombank became one of the largest in terms of assets and most profitable banking groups in Russian Federation. Sergey Khotimskiy, First Deputy Chairman and co-owner of Sovcombank PJSC, shared with us
By Piercarlo Gera, Alessandro Secchi and Luca Gagliardi Spending on customer loyalty keeps going up, but returns are diminishing. This article will tackle how banks manage and integrate new techniques in keeping up with their customers’ needs and demands in
By Vanessa Marcié and Sucheta Nadkarni While humour can serve as a key to improve work culture and leadership effectiveness, there is a good chance that you are not cracking jokes properly or in a strategic manner, which can be damaging on many levels.
By Jean-Noël Kapferer As luxury brands seek to protect their symbolic capital and prestige, entering resale markets is a strategy to be carefully considered before diving into, JN Kapferer examines the challenges and opportunities for luxury brands to enter
A glimpse of Oliver Wight EAME’s alliance with Ernst & Young LLP As the supply chain becomes more complex, there is a growing need for businesses of all kinds to have superior knowledge on how they would cope with current complexity levels.
Everybody has ideas to advertise, but some of them are not as successful as you may think. Also, spending lots of money on advertising very often won’t do the trick either and you’ll need to tune up your budget before engaging the unknown. Some of you may
By Jo Whitehead, Felix Barber and Rebecca Homkes Enterprises face a host of challenges today, including digital disruption and changing global trade patterns. In such an environment the need for a flexible strategy and a flexible strategy function is high. In
By Steve Keller “What does your brand sound like?” The rise of smart speakers and voice interactive technology is forcing brands to answer that question. Though resolute in their belief that audio (and more broadly, audio branding) plays a fundamental