How Applied Statistics Unlocks Consumer Purchasing Patterns
Consumer purchasing patterns refers to the buying behavior of the ultimate consumer. Many characteristics, factors, and specificities influence a person’s decision-making process, purchasing behaviors,...
The Role of Big Data in Digital Transformation
Today, we are creating and collecting more data than we have at any point in the past. All this data is coming from different...
How to keep networking at times of social distancing
By Yuliya Gorenko
The pandemic hit most areas of our life, including the way we work, communicate, and build relationships. Most importantly, self-isolating deprived us...
Your Guide to Paid, Owned, and Earned Media For Startup Business
Uncover the importance of earned, owned, and paid media for your business. They’re the cornerstone of any comprehensive growth strategy; the digital marketing trifecta....
Is Acquiring New Customers More Expensive Than Keeping Them?
There has been an ongoing discussion over customer acquisition and customer retention for many years. Both are vital to a business’s success, but which...
Signs your HR department is struggling
It's no secret that HR employees have a huge number of responsibilities on their shoulders. Working in HR is demanding and it takes a...
Is it Time to Offer Merchandise?
Merchandising is an excellent way to increase brand visibility and add a great new revenue stream for your business. Everyone can benefit from merchandising,...
Things you should learn to make your website well-performing in 2021
Introduction
There are over one billion websites in the entire world, according to the statistics. But what makes some of them much more successful than...
Best Place to Find a Job Outside Europe
Relocating your entire life to another country tends to be a nerve-racking and overwhelming process.
There are so many different aspects to take into consideration.
One...
The Importance of Your Business’s Training and Development Program
Training and development in business are often relegated to new hires and college students. However, this should not be the case. Continuous training can...
Shipping Your Star Employees Overseas? 5 Employee Relocation Best-Practices to Consider
If your employees have been knocking it out of the park and could benefit your company by transferring to a different location, relocation may...
The biggest marketing mistakes you could make
What many don’t realise from the get-go, is that having a great product or service is only part of what makes a business successful....
4 Workforce Management Tips To Create An Efficient Work Environment
Just like other aspects of running an organization, efficient workforce management is also crucial for the success of the business. Typically, your employees can...
Why It’s Important To Review Your Digital Marketing Strategy This Year
If you think your business will be fine once you have set a marketing plan in place, better think twice. Having a marketing plan...
International Tax Tips and How to File for Your Small Business
By Matt Casadona
One of the greatest parts about running your own company and working overseas is the versatility that it can afford you. In...
No Firm is an Island: Succeeding with Alliances
High levels of uncertainty often lead businesses into predictable directions, many of them negative. Extreme risk aversion, pre-emptive layoffs, and a laser focus on...
Where to Start with Your Business Transformation Plan
Your enterprise digital transformation may need to become your business transformation plan today.
No one has to tell you about the devastation that world economies...
Zoom Trading: Is Investing in ZM Stock a Good Idea?
In 2020, Zoom Video Communication (ZM) shares skyrocketed mainly because of the peculiar situation created by the COVID-19 crisis. Now that the globe is...
5 Strategies for Working Seamlessly with a Multigenerational Workforce
You often see great age-diversity among employees working in a company or organization. This diverse workforce is also referred to as a multigenerational workforce....
Steps to Create Certified Payroll Reports
Certified Payrolls have become an essential part of compensation when it comes to people working under government-funded projects. Today, if there are any discrepancies...
How enterprises can create meaningful purpose together with their stakeholders
By Nicholas Ind and Venkat Ramaswamy
Before the onset of COVID, there was a seeming shift in the idea of why business organizations exist....
Digital Marketing: AI Enables Expanded Roles for Marketers
By Seth Earley
Successful marketing depends on delivering the appropriate information at just the right moment to move the user to the next step in...
Covid-19: how businesses can assess for going concern
By David Lineen
During these times, when forecasts and models are guiding our lives like never before, much uncertainty looms over their accuracy and basic...
5 Major Perks Of Guest Posting For Your Business
New and experienced business owners have this notion that guest blogging is primarily about search engine optimization (SEO). But the truth is, it is...
The Emerging Need to Embrace AI-Powered Hotel Revenue Management System for Better Business Growth
With the rise in technology, the revenue management system has evolved to reach a level where every component of it is automated. AI-powered revenue...
How to Establish your Business in China 2021
Overview
China is the leading investor in renewable energy in the world. In 2019, as an example, the global renewable energy investment was 282 billion...
5 Emerging Trends In B2B Marketing Everyone Should Know
B2B marketing continues to be a significant portion of many companies' marketing budgets, and there is no reason to believe this trend will change...
What Can Business Owners do to Help Disabled Employees Work from Home?
A number of factors influence candidature and employee performance, but diversity shouldn't be one of them. In the new work-from-home era, what should businesses...
Tips to Make Your Business Stronger in 2021
Undoubtedly, 2020 has been nothing less than a nightmare for the entire world. While many companies had to shut down because of bankruptcy, others...
4 Ways to Increase Employee Loyalty in 2021
Retaining your top talent throughout the years will not only decrease your company’s turnover fees, but it could increase productivity and profitability. However, many...
Using the Triaxial Model of Values to Build Resilience in a COVID-19 VUCA World
By Anat Garti and Simon L. Dolan
The coronavirus (COVID-19) pandemic began at the end of 2019 in China and quickly spread globally. Millions of...
Synergy or Conflict? Lessons for managers on how to successfully adopt AI to augment...
By Jakob Stollberger and David De Cremer
Artificial intelligence undeniably offers the potential to improve decision-making, at least in certain contexts. In this article, AI experts Jakob Stollberger...
Promise and Challenge: AI in the Trade Finance Industry
Interview with Graham Bright, Head of Compliance and Operations, Euro Exim Bank
Technology is a two-edged sword. On the one hand, it’s moving fast –...
Business Analytics: A Key for Decision Making
Today, we hear many buzzwords around technology in businesses, such as analytics, data mining, aggregation, descriptive analysis, etc. As people spend more time online,...
Direct Mail Marketing Isn’t Dead- Here’s Why You Should Opt it For Better Returns
As per research, Americans still opt for direct mail over the digital form. In fact, more than 75% of people still trust the ads...
Best Advice for Advancing Your Business Right Now
Millionaires are born in some of the most trying times, which is why right now is one of the best times to think about...
Why you need to get the Federal Employer Identification Number
An employer identification number also popularly called an EIN works as an identifier you can use for federal tax purposes. The best way is...
Raising The Ethical Bar: Ethical Audits and Positive Culture Transformation
By Simon Dolan, Steven Hawkins, Chad Albrecht and Bonnie Richley
While most organizations have a code of conduct (or a code of ethics), many...
Creating A Successful Remote Sales Goal
By Mila Bera
We all want to be successful in sales – with a firm handshake that translates into a new business, a new sale,...
How HR Managers Can Boost Workforce Morale In The Pandemic Era
Keeping your employees happy should be the top priority because it ensures high productivity and loyalty for your organization. Workforce morale becomes all the...
Twesocial.com Review – An Expert Tool for Growing your Twitter
With more than 152 million users worldwide, Twitter is not the easiest platform when it comes to boosting online presence. If you want to...
Tips to Boost Internal Talent Mobility
It is essential to value each member of your team, especially during these difficult times. Finding new skilled members are proving to be difficult...
Why You Should Become a Loyalty-Oriented Business (and How to Do It)
What is the essence of becoming a loyalty-oriented business?Â
Consumers would pick the best offers and deals in a competitive market, that’s given. Therefore, businesses...
Why So Many Businesses Relocate to Sweden
A unique combination of technology and exportation investments has positioned Sweden as one of the most reliable locations to start a business. This, alongside...
Google Workspace promo code FREE in Desamark
Coronavirus has forced plenty of businesses to shift to remote working, and now more than ever it can be difficult to collaborate as a...
The Future Of International Banking For A Low Carbon Economy
The major challenge of our time is converting to a sustainable economy.
Even though the problem of global warming is not by any means a...
What Is The First Step In Financial Planning?
It is natural for any individual to think about personal finances and how it will affect one’s future. If you’re not prepared, primarily when...
The New Normal Of Business In The Age Of Coronavirus
As we’ve experienced during the Covid Pandemic, there’s a need for businesses to adapt to the new “normal” of operations. From stay-at-home orders frequently...
What 2021 Means For The British Economy
Readers of europeanbusinessreview.com will know that times have been hard of late for the stock market. As we come to the end of the...
The Marketing Strategy Behind the Luxury Brands
On paper, it could be argued that high-end luxury brands should be struggling in the digital age. Competition from other brands is intense, but...