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Running a business can be extremely challenging. There are so many tasks and things you need to take care of on a daily basis....
It wasn’t long ago that advertising was a game of hardball, played by big-name corporate executives around imposing boardroom tables. The game was exclusive,...
Are you annoyed because your influencer marketing campaigns seem to be failing? Despite all of your input, the results you seek do not seem to...
When it comes to running a business, there are many ways to be successful and measure success. However, for some of us, it’s a...
One of the most influential resources for a business owner is repeat business. Repeat business is established through two main approaches: providing a product...
Making your e-commerce business stand out involves a complex interaction of many things. First off, it is never an easy process as the market...
Running a business can be difficult at times, which is why striving for better should always be at the forefront of everyone’s mind. This is...
  Course: Global Advanced Management Programme BE THE DISRUPTER, NOT THE DISRUPTED. Every aspect of the business world has been disrupted. With new technologies, new demands, new...
Ransomware is computer software which effectively blocks access to files until money is paid to restore access. It can be delivered by an infected...
As the old saying goes, “you’re only as good as your weakest link”. It’s a phrase which is extremely pertinent to the world of...
There is simply no denying that business is booming in Europe. This is certainly an up sight for the country as over the past...
Over the past 10-15 years, electronic trading platforms have emerged in the depths of large enterprises as a system of resource allocation between departments....
Millennials are responsible for driving a lot of new trends and services. As they make up a large proportion of consumers, businesses are constantly...
Ah, to be your own boss. It’s a dream shared by many of us – one that a number of Brits have turned into...
The world of human resources is constantly changing, in line with wider trends in the labour market. So, whilst more Brits are in employment...
Many people think customer and business interactions have taken something off a backseat in some sectors due to the rise of online shopping and...
Corporate social responsibility (CSR) means businesses operate in a way that benefits both society and the environment at large. Some debate that business sustainability,...
It is necessary for all of the traders to get some good kind of learning in the system. From there, all of the best...
marketing strategy ideas
Thinking of Expanding Your Business Into America? Foothold America has created a free guide about expanding a business into America and the process required...
By Steven P. MacGregor Dan Strode couldn’t believe Monday had rolled around again so fast. Sleep had been at a premium during a busy ‘working’ weekend...
More than 200 new slot games have launched in 2019 thus far, with the promise of many more to come. You can find new...
Here we talk with Santander's Global Head of Strategy and Culture, Dan Strode about The Santander Way; eight behaviours, three values and four leadership...
The June episode of Chief Wellbeing Officer looks at culture with Santander. The Santander Way includes eight behaviours, three values and four leadership commitments...
Creative departments in all parts of business have seen a rapid increase of work and importance, with creative operations being more important now than ever. Screendragon...
Businesses of all sizes face threats from offline and online sources. Cyber criminals creep around the perimeter of many networks, just waiting for their...
James Cook University was founded in 1961 and is situated in Townsville. Cairns and Singapore. JCU is the second oldest university of Queensland. The university...
Technology has long been changing the world and today’s society is shifting to become a Cyber Reality. The good news is that this shift...
Being a boss isn't as easy as other people think. You have a lot of responsibilities, and you are the one who keeps it...
marketing strategy ideas
By Francesca Gino Organisations see lacklustre results when workers feel bored and constrained. By encouraging employees to rebel against convention and bring their best selves...
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By Guido Stein and Miguel Martín How do organisations strategise to create a sound and functional workforce? In this article, the authors present how...
By Gregory DeYong, Hubert Pun and Carol Lucy Copycats are every industry’s nightmare. Consumers are becoming more budget-conscious and many start to favour generic products...
leadership development coaching
Interview with Professor Brecht Cardoen, Academic Director of the DBA programme, Vlerick Business School Founded in 1953 in one of Europe’s premier education spots, Vlerick...
operations and supply chain management
By Samuel Dinnar and Lawrence Susskind We all know the statistics. Most start-up businesses fail. While many experts attribute the high failure rate to the...
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By Won-Yong Oh and Mooweon Rhee Multinational corporations face the paradox of globalisation and localisation in expanding foreign markets. As the BTS’s success shows, the...
Are you among the very many, that wishes to be an entrepreneur? Or maybe you have a dream and want to venture out on...
By Kristine Marin Kawamura and Simon L. Dolan Innovation has been consistently found to be the most important characteristic associated with organisational and market success....
Good news anyone can write, but the bad news is not everyone is a good writer and not every good writer can have a...
By Steven MacGregor Toby and Daniel were corporate rebels. Meeting at SAP in 2005 their approach to work – challenging the current way of doing...
  In part 2 of the SAP case recorded 6 months on from episode 15 we discuss the changes in the Happiness at Work initiative...
  The second part of the SAP case looking at the new humanizing business initiative within EMEA Commercial Sales. How do we move towards a...
Advertising technology provider Bannerflow, has created an infographic revealing the four key trends affecting European display advertising in 2019. Display ads continue to thrive in...
marketing strategy ideas
By James Campanini For many businesses and consumers in general, there seems to be a level of suspicion or scepticism surrounding the AI technology....
By M.S. Rao The article introduces the concept of “soft leadership” and illustrates what differentiates soft leadership from hard leadership, and explores how to acquire...
We are living in a time that’s both exciting and scary for businesses across the globe. This is because on one hand, businesses have...
Small business owners need to be aware of how they can achieve marginal gains for their businesses. This is all about standing out and...
By Jim Tomaney The dinosaurs of old are ready to be challenged by businesses that have evolved and are hungry – This article discusses how...
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By Dan Prud’homme, Max von Zedtwitz, and Fernanda Arreola The rise of Neo-populism presents risks to multi-national corporations in  Western markets. The authors outline practical strategies corporations...
By Stefan Krause and Boris N. Liedtke The German diesel car industry still claims its innocence on the air pollution accusations that have bombarded...
By Linda Naiman Design-led companies such as Apple, Pepsi, Procter & Gamble and SAP have outperformed the S&P 500 by an extraordinary 211%. In this...
Course: IE Business School International MBA Intake Periods: September and January   Click, Enter, Discover Question the status quo as a driven professional, eager to step outside your...