Future of Business
By Simona Rocchi, Bahaa Eddine Sarroukh, Karthik Subbaraman, Luc de Clerck and Reon Brand How do brands stay meaningful and relevant in the 21st century? One powerful route is to deliver high value to customers while addressing wider social and environmental issues as an integral way of doing business. But doing this requires rethinking how …
By Richard Markoff and Ralf seifert As part of the broader Industry 4.0 trend, the digitalisation of supply chains is happening quickly. Much of the attention is centred on innovations like cloud computing, software-as-a-service (SaaS) and advanced analytics.
By Karl-Heinz Streibich The pace of change in the digital era is too fast, and survival is the main objective. Software AG CEO Karl-Heinz Streibich shares a new business model for the 21st century, strategies we can learn from the foundation of ADAMOS, and
By Mark Purdy, Athena Peppes and Suning An The physical constraints of distance and geography shape how we live, work, produce and consume. But advances in Extended Reality technologies promise to break the limits of distance and create new sources of value
By John Elkington and Richard Roberts Leading companies today are starting to think of sustainability as a tool for growing profitability, using frameworks such as the UN Sustainable Development Goals as a guide to future market opportunities. In this
By Olaf Groth, Mark Nitzberg and Mark Esposito Machine meritocracy is here. In this article, the authors elaborate on questions of inclusivity, fairness, and governance. Will we survive as we are or is there a need for a new Magna Carta? We stand at a
By Francis Hintermann, Madhu Vazirani, and Carsten Lexa At first glance, it would be surprising to learn that Europe is lagging behind in the field of artificial intelligence. In this article, the authors elaborate on this reality and share 5 smart ways to
By Peter Weill and Stephanie Woerner The Internet of Things is one of the many inevitable changes happening in our digital world. In this article, the authors provide key factors that will help a business thrive in an IoT-driven market. More importantly, they
By Stijn Viaene Customer-centric practices have been one of the key considerations in this age of digital transformation. In this article, Professor Stijn Viaene elaborates on how customer experience as value must be prioritised and how the concept can drive
By Albert Meige The first industrial revolution saw the birth of the idea of an enterprise – the same entity we are familiar with today.1 The creative crucible of the third industrial revolution is in the process of giving rise to a new form of companies.