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communication

Freedom of Speech in the Corporate World

By Anne OUIMET “We die. That may be the meaning of life. But we do language. That may be the measure of our lives.” Toni...
Business

Sales Techniques that Every Entrepreneur Needs to Know

It takes a lot of guts and grit to build a foundation for your business and achieve the growth you desire. Training yourself on...
marketing

5 Tips for Optimizing Your Affiliate Marketing Campaign

Marketing comes with a lot of data. If you’re trying to run your marketing by yourself, your ad tracker and affiliate marketing software are...
business tracking

What is Online Behavioral Tracking Exactly?

Traditional methods of advertising leave a lot to chance. It is mostly a hit-or-miss operation for many companies. There might be no apparent reason,...
Marketing to Gamers 2021

Marketing to Gamers in 2021

By Polina Haryacha To successfully engage with gamers, marketers must first understand how the gaming industry operates today. Outdated beliefs about gaming (read: gaming is...

How Applied Statistics Unlocks Consumer Purchasing Patterns

Consumer purchasing patterns refers to the buying behavior of the ultimate consumer. Many characteristics, factors, and specificities influence a person’s decision-making process, purchasing behaviors,...
marketing

Your Guide to Paid, Owned, and Earned Media For Startup Business

Uncover the importance of earned, owned, and paid media for your business. They’re the cornerstone of any comprehensive growth strategy; the digital marketing trifecta....
customer

Is Acquiring New Customers More Expensive Than Keeping Them?

There has been an ongoing discussion over customer acquisition and customer retention for many years. Both are vital to a business’s success, but which...
Merchandise

Is it Time to Offer Merchandise?

Merchandising is an excellent way to increase brand visibility and add a great new revenue stream for your business. Everyone can benefit from merchandising,...
learn to make your website well-performing in 2021

Things you should learn to make your website well-performing in 2021

Introduction There are over one billion websites in the entire world, according to the statistics. But what makes some of them much more successful than...

The biggest marketing mistakes you could make

What many don’t realise from the get-go, is that having a great product or service is only part of what makes a business successful....
Marketing Strategy

Why It’s Important To Review Your Digital Marketing Strategy This Year

If you think your business will be fine once you have set a marketing plan in place, better think twice. Having a marketing plan...
Digital Marketing

Digital Marketing: AI Enables Expanded Roles for Marketers

By Seth Earley Successful marketing depends on delivering the appropriate information at just the right moment to move the user to the next step in...
marketing

5 Major Perks Of Guest Posting For Your Business

New and experienced business owners have this notion that guest blogging is primarily about search engine optimization (SEO). But the truth is, it is...
B2B Marketing

5 Emerging Trends In B2B Marketing Everyone Should Know

B2B marketing continues to be a significant portion of many companies' marketing budgets, and there is no reason to believe this trend will change...
Mail Marketing

Direct Mail Marketing Isn’t Dead- Here’s Why You Should Opt it For Better Returns

As per research, Americans still opt for direct mail over the digital form. In fact, more than 75% of people still trust the ads...

Best Advice for Advancing Your Business Right Now

Millionaires are born in some of the most trying times, which is why right now is one of the best times to think about...

Why You Should Become a Loyalty-Oriented Business (and How to Do It)

What is the essence of becoming a loyalty-oriented business?  Consumers would pick the best offers and deals in a competitive market, that’s given. Therefore, businesses...

Guide Your Holiday Marketing with the PosterMyWall Christmas Calendar

Christmas is a time of festivity and a lot of shopping, and chances are you're planning your 'holiday marketing strategies' right now. To help...

From boring to breathtaking – Putting together an impeccable business presentation

If there is one thing that all of those who speak in front of an audience should thrive at, that is getting the public’s...

Trending Instagram Hashtags: How to find them?

Are you using trending Instagram hashtags? If not, then you’re missing out on your marketing reach. Instagram has over 1 billion active users, and marketers...

Software Solutions That Improve Communication in Government Organizations

Communication is pivotal across all businesses and industries; however, it's even more important than in others in some areas. A perfect example of this...

KYC Stands for Know Your Customer

There is no doubt that the world is heading full-speed towards a digital society. This is true in virtually every corner of every country....

How Can Small Businesses Leverage Video Marketing To Grow

Video marketing is a new trend for businesses. It has various advantages over traditional advertising methods, as it is widely consumed content by the...

5 Benefits of Display Advertising You Cannot Ignore

Digital display ads are everywhere, and they can appear on nearly any type of website. These ads are an excellent way for your business...

A Beginner’s Guide to Content Marketing

In a saturated marketplace, traditional marketing efforts are beginning to render themselves useless. Mixing up your marketing strategy is essential to make it in...

How to Make Your Online Dental Recruitment Ad Stand Out

Finding and retaining top talent is a challenge across the healthcare industry, but especially in specialised areas like dental care. The first step is...

How to Create and Promote a Webinar

A webinar is a tool used to host virtual meetings, conferences, presentations, or even classes online. When properly done, webinars can help businesses connect...

Is Blogging Still a Relevant Marketing Platform?

Once upon a time, many turned to blogging as a viable marketing platform. It seemed like there was always someone starting a new travel,...

Digital Marketing: How to Effectively Use Facebook for Business

The existence and success of your business depend on your marketing strategies. You must publicize your brand, connect with your audience, gain high conversions,...

4 Ways to Bring Your Business Vision Closer to Customers

A company’s mission statement and vision can define the company, including the values, goals, and how it operates. It is vital to have a...

Reasons Why Your Business Might Need Digital Signage

Like every other aspect of our world, technology has completely transformed the face of business, and nowhere is this more apparent than in the...

Marketing Strategies to Increase Target Audience on YouTube

What is one of the most important things to get on YouTube? Well, the key to success is attracting the right audience. The first...

Overcoming customer acquisition cost challenges in fintech

Overcoming customer acquisition cost challenges in the financial technology (fintech) sector has never been more difficult. In the B2C segment, firms are faced with...

7 Proven Tips For Improving Sales And Business Marketing on Twitter

People flock to Twitter to share their thoughts, political opinions and interact with others. Twitter is a place for people to share humor and...

Using the Right Hosting Service is Crucial for Your Affiliate Marketing Success

Since your website’s load time is an important ranking factor, having a well-rounded hosting service is essential for your affiliate marketing success. Beginners tend to...

Top 14 Benefits of Marketing Your Blood Pressure Monitors Online

Online marketing plays a crucial role in generating more leads and increasing conversions. This is especially true nowadays when people are spending more time...

6 Essential Marketing Trends for 2020

Keeping track of marketing trends is one of the best ways to guarantee your marketing plans are always relevant. You don’t have to jump...

Why Market With 3D Viewing Software

3D is a word that peoples been hearing throughout the technology world, film industry, and other marketplaces for a number of years now. Ever...

Media Buying: Reach the Right People at the Right Time

Media buying is an essential step in marketing campaigns. During this process, marketers use digital advertising platforms to acquire “paid” media space and time...

Who Should You Call to Build Up Your Online Relevance?

If you’re the owner of a business website, then you already know the importance of search engine optimization. One of the best practices in...

4 Ways Professional Translations Can Help In Business Growth

Regardless of the size of your business, global visibility is a key element of long-term success. But this is determined by several factors, including...

Why It’s Time to Improve Your Online Reputation

The fact that your business’ reputation is vital to its survival and ongoing success is indisputable. Indeed, this has always been the case, but...

Best ways to promote your business that won’t cost you a fortune

Marketing and promotion are not one-time investments, but rather, these are ongoing investments to maintain your brand image's prominence. These days the digital landscape...

How to Build and Maintain A Truly Customer-Centric Business

With most businesses undergoing various forms of digital transformation, it should come as no surprise that the lack of physical interaction with customers might...

How to Use a Contact Database

When running a business, one of the aspects you need to look at is how organised you are. To avoid confusion, it is important...

How to Promote Your Newly-Made Mobile App

An average internet user spends more than double the time browsing on mobile devices than on desktops and laptops. Given a sharp increase in...

Why Is Social Media Important For Your Business?

Social media marketing is a must in this century for any business, big or small, to grow to its full potential. In the US...

Identifying Customer Intent: The Best Way To Boost Sales

A lot of ecommerce store owners are much too focused on getting traffic and not really considering what happens after a visitor arrives on...

How to Monitor Reviews about Your Business

Online reviews are a crucial aspect for your business regardless of if you want them to be or not. Positive or negative, reviews are...

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