Amazon, Just a Click Away from Luxury
What are the Implications for Selective Distribution?
By Xavier Derville and Jean-Noël Kapferer
Has the strategy of selective distribution, on which luxury brands depend for survival, evolved in the...
Luxury Brands Need to Reconcile Seven Dilemmas and Chart New Territory
By Dr Stéphane J.G. Girod
With the fast-changing needs and tastes of today’s consumers, how would luxury brands keep their products relevant and desirable? In...
Second-hand Luxury: Should Personal Luxury Brands Sell Pre-owned Products?
By Jean-Noël Kapferer
As luxury brands seek to protect their symbolic capital and prestige, entering resale markets is a strategy to be carefully considered before...
Craftsmanship Meets Technology: A Conversation with Christoph Grainger-Herr, CEO of IWC Schaffhausen
In the new IWC Manufacturing Center, IWC Schaffhausen combines traditional craftsmanship with sophisticated technology to produce high-quality timepieces like the iconic Pilot’s Watches or...
“Electric Has Gone Audi”: An Exclusive Interview with Mr. Bram Schot
In recent years, interest in electric cars has increased sharply which has led to a greater disruption and democratisation of the entire automotive value...
How Luxury Brands can benefit from Personality-based Branding
By Klaus Heine and Haibo Xue
Luxury brand management is identity–driven. Drawing on the concept of anthropomorphisation, Klaus Heine and Haibo Xue outline how to...
The Future of Luxury Talent
By Ashok Som
Leadership style and strategy that luxury brands should keep an eye on in order for them to ensure that their business philosophies...
The Brand-Building Canvas: How to Build a Business and a Brand in One...
By Klaus Heine
Most entrepreneurs today do not just wish to make money, but also aim to serve a good purpose. They combine self-discovery with...
To Harness the Power of Purpose, Brands Must Have a Mission
By Klaus Heine and Sabine Chrétien-Ichikawa
Especially in times of economic turbulence, companies need to be even more innovative. But competition has shifted from product...
Copycats: Where Fashion and Pharmaceuticals Meet
By Gregory DeYong, Hubert Pun and Carol Lucy
Copycats are every industry’s nightmare. Consumers are becoming more budget-conscious and many start to favour generic products...
The Rise of the Hospitality Manager
Happy, comfortable and productive employees and the new generation of office managers making it happen
By Fernanda Arreola and Gregory Unruh
New demands are emerging in...
The Marketing Strategy Behind the Luxury Brands
On paper, it could be argued that high-end luxury brands should be struggling in the digital age. Competition from other brands is intense, but...
The World’s Greatest Paradise Islands
Owning an island is the pipe dream of billionaires. Once you've bought all the conventional things that money can buy, owning a remote island...
Sustainability is A Mindset, A Never Ending Journey
Interview with Franziska Gsell, Chief Marketing Officer of IWC Schaffhausen, chairwoman of the company’s Sustainability Committee
Franziska Gsell has been the Chief Marketing Officer of...
Luxury Fashion Retailers are Turning to Concept Stores
The decline of the high-street is inescapable. Every town centre in the country has experienced it to some extent or other. The major contributing...
When Building-a-Brand is Strategy? The Brand Based View
By Ashok Som and Kazuhiro Asakawa
Most managers have been enamoured by continuously focusing on resource allocation and optimization in defining the strategies of their...
Top Luxury Watch Brands To Watch Out For This 2021
To say watches are only an accessory is a grieve understatement. They are more than just decorative pieces you sling on as an afterthought...
Innovation pathways for luxury brands – evolution or reinvention?
By Hannes Gurzki and Ashok Som
Since its inception, the luxury industry has been a growth story. Product extensions, store network expansion, entering growth markets...
Experience the true La Dolce Vita at Grand Hotel Villa Serbelloni
The Grand Hotel Villa Serbelloni is one of the most well-known and prestigious hotels in the world. The Villa is steeped in history and...
3 things you need to know when investing in watches
to give watches the time of day (pardon the pun). They are not only fashion accessories, but also nowadays a high technological device that...
The Cayman Islands Registry: the offshore aircraft registry of choice since the 1970s
The Cayman Islands Aircraft Registry (The Registry) is the registry of choice for many owners, financiers, management companies, attorneys and other key decision makers....
Discover Dubai’s Finest: Palma Development’s Premium Legacy
Dubai, a city renowned for its skyline of architectural marvels and its epitome of upscale living, is home to some of the world’s most...
William Raveis Publishes Spectacular Raveis Collection Luxury Properties Magazine for 2025
William Raveis, the number one privately held real estate company in Florida, South Carolina, and the Northeast is the go-to-source for luxury real estate...
MAISON Bahamas | Forbes Global Properties Wins – Top Luxury Real Estate Honors
MAISON Bahamas | Forbes Global Properties, a premier real estate brokerage dedicated to delivering bespoke luxury service to buyers and sellers, has deservedly been...
Exclusive Interview: Afshin Shirdarreh on Innovation, Craftsmanship, and the Future of Custom Homes
Globally recognized as one of the Top 100 Luxury Real Estate Developers of 2024, Kingsgate Luxury Homes has built its reputation on transforming dream...
Elite Luxury Real Estate Services in Costa Blanca North: Koch & Varlet Luxury Realtors...
When it comes to securing the finest luxury properties along the stunning Mediterranean coastline, Koch & Varlet Luxury Realtors S.L. stands as the undisputed...
Meros Yachtsharing: Sailing into Luxury with Sustainable Elegance
Meros Yachtsharing has built a reputation as a top-tier provider of luxury yacht co-ownership, offering unmatched exclusivity, personalization, and sustainable innovation. Meros Yachtsharing, a...
ML Vista Homes: The Future of Luxury 3D Visualization
ML Vista Homes has quickly emerged as a leader in the architectural design industry, recently earning the prestigious Best Luxury Architect Visualization & Design...
Preserving the Past – Shaping the Future: Jardins Tramuntana’s Award-Winning Vision
Jardins Tramuntana has been celebrated by Luxury Lifestyle Awards with the prestigious Best Luxury Landscape Architecture for Son Bunyola Hotel by Sir Richard Branson...
Private Fine Immobilien AG Recognized as Switzerland’s Best Luxury Boutique Real Estate Consultancy of...
Private Fine Immobilien AG, a premier luxury boutique real estate consultancy, has been recognized with a Luxury Lifestyle Awards for Best Luxury Boutique Real...
Inside Glee Nairobi: 2025’s Award-Winning Luxury Event Destination
In just over a year since opening its doors on March 26, 2024, Glee Nairobi has rapidly distinguished itself as one of Africa’s most...
Luxury Lifestyle Awards Celebrates Smartmove Marbella’s Success in Exclusive Property Investment
Luxury Lifestyle Awards has officially named Smartmove Marbella as the Best Luxury Real Estate Investment Consultancy in Costa del Sol, Spain. This recognition highlights...
Trends on the Horizon: Imagining the Future of Luxury on World Luxury Day
This year, October 8th will mark a historic moment as World Luxury Day, a professional holiday for all those involved in the luxury industry,...
Arkitech Group: The Future of Luxury Homes, Built Smarter and Faster
Arkitech Group has once again proven its expertise in luxury home construction, earning recognition as the Best Luxury Custom Home Developer for Serenity in...
PrivatMegleren Park Joins the World’s Luxury Elite with 2025 LLA Win
The distinguished Norwegian real estate company PrivatMegleren Park has been awarded the title of Best Luxury Real Estate Agency in Norway, 2025, by Luxury...
World Luxury Chamber of Commerce Honors the TOP 100 Luxury Marketing Leaders of 2025
In celebration of World Luxury Day, Luxury Lifestyle Awards and World Luxury Chamber of Commerce (WLCC) proudly reveal the TOP 100 Luxury Marketing Leaders of...
Where Architecture Meets Human Experience: UNUM Wins Global Honor for Metyis Technology Center
In the world of luxury commercial architecture, few firms have achieved the distinction and trust that UNUM Architecture commands. Recently honored with the Best...
The General Counsel: The Hidden Architect of Integrity in Luxury
By Elena Bajada
To what extent does craftmanship underpin the luxury sector? Elena Bajada of Major Lindsey & Africa argues that in the best of...
Metaverse Investing: Buying Into NFTs Through Luxury Goods Stocks
The nonfungible token (NFT) market is possibly the hottest right now, with no signs of stopping. Future forecasts have placed the growing industry, along...
Why You Should Upgrade Your Business Travel Flights
The airline industry is expected to cross the $38.4 billion mark in the future. This means there are millions of people who splurge money...
How to Grow Your Luxury Retail Business through Guest Posting
Running a luxury retail business has always been quite different from almost any other enterprise. Different approach to marketing, clients with a specific set...
7 High-Tech Solutions That Turn Hospitality Industry Upside Down
When one says "high-tech" or "bleeding edge", the hospitality industry will probably be not the first association that jumps to your mind. After all,...
5 Reasons For A Golf Holiday In Costa del Sol Spain
The Costa del Sol in Southern Spain, has been a popular holiday destination for millions of tourists since the 1960’s.
With it’s thriving nightlife, miles...
The 7 Biggest Global Vacation Rental Trends for Property Owners
Due to the recent COVID-19 health crisis, the vacation rental business has experienced an unprecedented impact. The United States and many other countries have...
Does the Devil Wear Prada? Lessons in supply chain sustainability from luxury fashion
By Hakan Karaosman, Donna Marshall and Alessandro Brun
Summary
In this article, we present the results of a five-year ongoing research project, with multiple companies in...
Improving the Emotional Mix of Buying Luxury
By Francine Espinoza Petersen and Mariana Soberano
Buying luxury impacts not only consumers’ wallet, but also their hearts. In this article, we provide a deeper...
Top Features of a Luxurious Design
One can only feel at home in a house or flat if its decoration revolves around their tastes. If you want to have a...
Luxury Lifestyle Awards Announces the Top 100 Real Estate Brokers and Developers of 2024
Luxury Lifestyle Awards is thrilled to present the TOP 100 Luxury Real Estate Brokers and the TOP 100 Luxury Real Estate Developers of the...
How to Move from Product to Cultural Innovation
By Klaus Heine and Michel Phan
Brand spirit is, or should be, at the heart of a company’s brand culture. But how can a business...
Puurspanje Makes History: Fifth Time Winning Best Luxury Real Estate Consultancy in Costa Calida...
For the incredible fifth time, Puurspanje has been recognized by Luxury Lifestyle Awards, a global arbiter of excellence within the luxury sector, as Best...
