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STRATEGY & MANAGEMENT

This category is Strategy & Management, exploring effective leadership, business growth, and organizational success. It features expert insights on strategic planning, decision-making, and innovative management practices to navigate today’s competitive and evolving business landscape.

Target Audience Digital Marketing Advertising Segmentation. Data Enhancement concept

How Data Enhancement Can Transform Your Business Operations and Bottom Line

Imagine this: you've got a customer database with thousands of entries, but half the email addresses bounce back, phone numbers lead to dead ends,...
B2B Email and user icon,sign,symbol marketing or newsletter concept

How to Transform Your Business Growth with B2B Email Lists that Actually Work

You've spent months perfecting your product or service, but somehow your ideal customers still don't know you exist. Sound familiar? You're not alone. Thousands...
Build a Twitter Following

How to Build a Twitter Following That Actually Engages

By Claw Twitter isn't dead. Despite all the noise about threads, Blue checks, and algorithm changes, it's still one of the fastest ways to build...
Crisis communications for brands

Crisis Communications for Brands Under Online Fire

Online allegations spread fast because people share emotion faster than facts. A single post can jump from a small thread to a headline in...
TikTok growth strategies

The Business Impact of TikTok Growth Strategies in the Creator Economy

TikTok is just a whirlwind. Quick videos. Trends that become famous and then vanish overnight. People having fun in their homes at odd hours...
Why Access to Senior Financial Leadership

Why Access to Senior Financial Leadership Matters More Than Ever in 2026

In 2026, business leaders are navigating one of the most complex economic environments in recent history. Rising interest rates, tighter capital markets, evolving compliance...
Speech AI Infrastructure

Speech AI Infrastructure Supporting Scalable Business Communication

Businesses today operate in environments where communication must be fast, responsive, and consistent across channels. Customer expectations have shifted dramatically in just a few...
Empathy and Discipline Are Building a New Pet Insurance Category

How Empathy and Discipline Are Building a New Pet Insurance Category

Interview with Jean-Philippe Doumeng of Napo Pet Insurance Building a company from grief demands more than emotion. In this interview, Jean-Philippe Doumeng explains how personal...
The TRIUM Alumni group visited the French Pavilion as part of their “Tech Safari”. France brought over 50 startups to CES. (1)

CES 2026 and the U.S. Healthcare Opportunity: How European Companies are Deploying AI to...

By Dennis M. Sponer Breaking into U.S. healthcare demands more than smart algorithms. At CES 2026, European innovators revealed what actually drives scale, trust, and...
Following the leader.Marketing and communication, Reach vs. Credibility in B2B marketing concept.

Why Reach Without Credibility is a Dead End in B2B Marketing

In modern marketing, reach has become the safest metric to optimize. It is easy to track, easy to report, and reassuring to see in...
Fintech, financial technology and cityscape

USD/JPY: What Could Drive the Next Move

The USD/JPY continues to hover around its recent highs, with the yen facing strong downward pressure despite recent statements from Japanese authorities. On January 23,...
E-commerce SEO and Digital PR Are Converging for Sustainable Growth

Why E-commerce SEO and Digital PR Are Converging for Sustainable Growth

Interview with Kevin Gibbons and Darren Kingman Organic visibility is no longer won through isolated channels or short-term tactics. In this interview, Kevin Gibbons and...
Businesswoman presenting data pie chart during meeting

Why Pie Charts Remain One of the Most Powerful Visual Tools

We live in a world overloaded with information. Every day, people scroll past headlines, skim articles, and absorb content at lightning speed. In this...
Growth Investment in Europe

Rethinking Growth Investment in Europe

By H.E. Mr. Yousef Khalawi Why European business leaders are turning to alternative finance models to fuel their growth A growing number of European business leaders...
They work together as a team, brainstorming creative ideas for a successful tech company project. Guided by a confident leader, their collaboration fosters a professional and innovative workplace environment. Storytelling for Talent Retention concept.

How to Use Storytelling to Retain and Engage Top Talent

By Zoë Arden  One of the most powerful tools leaders can utilise is storytelling. Far from being a soft skill, storytelling is a strategic capability...
luxury vegan fragrance brand

Scentsophy Named Finland’s Best Luxury Vegan & Sustainable Fragrance Brand

Scentsophy, the Finnish perfume house known for its ingredient transparency and emotion-driven approach to scent creation, has been named Best Luxury Vegan & Sustainable...
wheeled electric micromobility

Driving Differently: Two- and Three-Wheeled Electric Micromobility in Southeast Asia and Africa

By Charlie Colasurdo and Xiangming Chen The self-evident USP of electric vehicles has, from the beginning, been their dramatically less-polluting effect compared with fossil-fuel vehicles....
US still the number one in the global market

Seeking Capital? The U.S. Remains the Number One Global Market

By Dennis M. Sponer For international startups seeking scale, access to capital is decisive. This article explains why the United States remains the world’s premier...
AYANA Phuket

AYANA Phuket Joins the Elite: Named One of LLA’s TOP 100 Luxury Residences Worldwide

In 2025, AYANA Phuket was honoured as one of Luxury Lifestyle Awards’ TOP 100 Luxury Residences of the World. This accolade not only positions...
Trust as Digital Currency - Concept of business

Why Online Trust Has Become the Most Valuable Currency for Florida Brands in the...

Florida's history is rooted in relationships. In both small coastal towns and large metropolitan areas, trust is what allows some businesses to flourish, while...
Hybrid workforce

The Hidden Cost of Hybrid: Data Drift and Shadow IT in Professional Services

By William Thackray Hybrid working boosts morale and efficiency, but it also introduces hidden risks for professional services. Data drift, fragmented communication, and shadow IT...
SaaS Growth Plateaus Even When the Product Is Strong

Why SaaS Growth Plateaus Even When the Product Is Strong

A strong product is supposed to be the hard part. Once you’ve built something customers genuinely like, growth should follow—at least that’s the assumption...
Cryptocurrency

Could Stablecoins Reshape the Digital Future of Central Banking?

By Dražen Kapusta and Terence Tse Once seen as the immature younger sibling of Bitcoin, stablecoins are fast achieving de facto acceptance in a range...
keynote speaker

Why Thought Leadership Beats Paid Ads in B2B Marketing

Why credibility—not impressions—is becoming the real currency of influence For years, B2B marketing has followed a familiar formula: more impressions, sharper targeting, faster optimisation. The...
Europe’s Reinvention in competitive edge

Europe’s Reinvention Challenge: Turning Heritage into a Competitive Edge

By Mauro Macchi, Dominic King, Ladan Davarzani Adapting to change is a long-standing European strength—evident in everything from art and science to industry and institutions....
Custom Corporate Watches

Timeless Precision: The Strategic Value of Custom Corporate Watches in Modern Branding

In the competitive landscape of modern business, the art of corporate gifting has evolved from a mere formality into a sophisticated strategic tool. While...
Energy Professionals - Teamwork, partnership and engineering

Why Energy Professionals Should Partner With a Global Workforce Solutions Provider, Not Just a...

Global workforce solutions are transforming the business landscape by providing access to a diverse talent pool. These solutions enhance innovation and competitiveness across various...
Online sales concept of digital marketing, ad, product ads, promotion of products or services through digital tools. AI in Content Marketing concept

AI in Content Marketing: Top Ways to Use It According to Soltaros OÜ

Artificial intelligence (AI) has firmly entered the toolkit of content marketers. It helps with research, content planning, creation, and performance measurement. What does this...
skilled Human resource manager

Skills Needed to be a Human Resources Manager

Human resources managers play a significant role in shaping how a workplace operates on a day-to-day basis. They often serve as the link between...
Email Strategy for 2026

Tune Up your Email Strategy for 2026

By Liviu Tanase Although mail has been around for over 50 years, it's true to say that many companies still struggle to exploit it to...
Brand reach expansion - Orange and Blacks Texts

Here’s How To Expand Your Brand Reach

The majority of businesses fail. Indeed, an estimated 90% of new companies will fail within their first year. So, what’s happening here? Well, one...
Gen Z Founder Christy Lee in Redefining Modern Marketing Agencies

How Gen Z Founder Christy Lee is Redefining Modern Marketing Agencies

Gen Z in Business: Bold Stories from the Next Generation of Leaders is a feature series exploring how the next generation of leaders is...
Leadership Competencies Every Modern Business Needs

5 Leadership Competencies Every Modern Business Needs

By Peter Fenley This article argues that modern leadership goes far beyond authority and titles. It highlights five essential competencies—emotional intelligence, adaptability, strategic thinking, inclusive...
QR Code Generator

How a QR Code Generator Is Reshaping Modern Business Communication

Digital transformation isn’t just a business ambition for the future, it’s a present and urgent reality. Companies are scrambling to find faster and more agile...
Businessman sets new goals and resolutions for the future of work 2026

Powerful 2026 Resolutions from Leaders Shaping the Future of Work

By Charlie Curson, Barbara Salopek, Dominic Colenso, Jenny Millar, Angela Cox, Mehdi Paryavi and Jean-Paul Fonteijn This article explores the key leadership mindsets set...
Forecasting profit using AI

Why Profitability Forecasting Needs Both Accounting and AI

By Oliver Binz Recent research suggests that profitability forecasts often fail to outperform simple benchmarks. New evidence shows that this shortcoming stems not from accounting...
Expert Tips for Supporting Affected Colleagues Through a Corporate Restructure

Expert Tips for Supporting Affected Colleagues Through a Corporate Restructure

By Alison Lucas and Lizzie Bentley Bowers Here, Alison Lucas and Lizzie Bentley Bowers explore the emotional complexities of corporate restructures-emotionally complex endings that shape...
Digital visibility

Why Digital Visibility Should Be a Boardroom Priority, Not Just a Marketing Task

Most executive teams treat digital visibility as a marketing function - something that lives in a dashboard reviewed quarterly, if at all. But in...
Influencer marketing trend

7 Influencer Marketing Trends Every Brand Needs to Pay Attention To

Influencer marketing is evolving fast, and staying on top of Influencer Marketing Trends is crucial for any brand aiming to succeed. If you're not...
B2B companies

How a Business Can Make a B2B Statement Without Resorting to “Crazy Creativity”

By Anastasia Gusentsova Some communication steps that are widely common among B2B-companies waste both time and money. Anastasia Gusentsova, the head of LiFT agency, explores...
Resource Nationalism Risks

How Leaders Hedge Resource Nationalism Risks

Resource nationalism has been on the rise as governments seek to secure greater value from their natural resources. Many countries are rethinking how foreign companies...
Kazakhstan Is Positioning Itself in the Critical Minerals Economy

From Resources to Refining: How Kazakhstan Is Positioning Itself in the Critical Minerals Economy

The global economy is entering a phase where access to critical minerals increasingly determines industrial leadership, technological sovereignty and geopolitical influence. From electric vehicles...
966 work culture

996 is Not a Competitive Advantage – Why it Stifles Innovation

By Barbara Salopek Silicon Valley’s 996 work culture is often framed as commitment, but it undermines innovation. Drawing on experience and research, Barbara Salopek explores...
Business connectivity and digital transformation in Europe

Connectivity: The Backbone of Business Success Across the Continent – The Strategic Pillar for...

By Vincent Cuvillier Connectivity has become a strategic cornerstone of, economic and social development directly linked to business success in Europe. High-quality networks drive digital...
Boutique Hotel Momentum Earns Top Recognition for Its Distinct Guest Experience

Boutique Hotel Momentum Earns Top Recognition for Its Distinct Guest Experience

Boutique Hotel Momentum is celebrated by Luxury Lifestyle Awards for its standout achievement as the winner of Best Luxury City Hotel in Budva, Montenegro....

Empowering Gen Z Women to Build Financial Confidence with Simran Kaur

Gen Z in Business: Bold Stories from the Next Generation of Leaders is a new feature series spotlighting the ideas, ambition, and impact of...
AI and the New Financial Consumer

Understanding and Influencing Today’s Financial Consumer: How AI Is Rewriting Insight, Visibility and Trust

By Hakan Yurdakal Financial institutions face a fast-changing, emotionally complex consumer landscape. Hakan Yurdakal explains how AI transforms insight, visibility, and trust by uncovering behavioural...
Expat

How to Turn Long-Term Expatriates Into Global Assets

By Sebastian Reiche, Stefan Jooss, Margaret Shaffer and Jan Selmer More and more professionals are extending the time they spend on international assignments, building lives...
Facebook Ads Invoices

6 Payment Systems That Give You Clear Invoices for Facebook Ads

You can’t manage what you can’t see. When Facebook ad spend is scattered across a couple of random cards and half a dozen ad accounts,...
Transforming Business Communication with Video Chat

Transforming Business Communication with Video Chat

The evolution of communication technologies has dramatically altered how businesses interact. From traditional text-based systems, the move to video chat platforms represents a significant...

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