Inside the Journey of a Decacorn
By Jacques Bughin
Start-ups – and their unicorn, and now decacorn, darlings – are critical both for value creation as well as for economic growth...
Sorting Out the AI Gold Rush? Ten Opportunities in the Generative AI Value Chain
By Jacques Bughin and Duco Sickinghe
As the AI boom continues to accelerate, investors are keenly eyeing the generative AI sector for potential breakthroughs. Jacques...
Hacking Trustworthy AI
By Jacques Bughin
In the aftermath of the initial AI tidal wave that has rolled across business and industry, there are signs that the emphasis...
How AI Liberates the Transition to a Skill-Based Organisation
By Jacques Bughin and Jeroen Van Hautte
What do companies as diverse as Booking.com, Accenture, Revolut, GSK, Walmart, or Unilever have in common? Answer: they have...
Strategising GenAI: Open Source or Proprietary LLMs?
By Jacques Bughin
Generative AI and large language models (LLMs) are in the process of defining a future where the battlegrounds of business innovation and...
The EU AI Act: Trustworthy or Reckless AI?
By Jacques Bughin
Alongside the lightning-paced advancements in AI, a number of ethical quandaries have emerged, evidenced for example by deep fakes and incidences of...
Everybody Loves … Nvidia
By Dr. Jacques Bughin
Semiconductors are positioned at the forefront of innovation and digital transformation. With companies like Nvidia leading the charge and the semiconductor...
The Key Success Factors of a Powerful AI Factory
By Jacques Bughin
More and more companies are leveraging data and deep machine learning algorithms, leading to the emergence of the "AI factory" model. As...
Bitcoin is 15: Towards Adulthood or Speculative Bubble?
By Jacques Bughin
Globally, more than 15,000 businesses accept Bitcoin. To date, high flyers such as Microsoft, AT&T, Starbucks, Gucci, and Shopify accept Bitcoin in...
2024: What is the Near Future of Generative AI?
By Jacques Bughin
Generative AI has already made a big splash, but just how wet we're all going to get in the future is still...
AI Inside? Five Tipping Points for a New AI-based Business World
By Duco Sickinghe and Jacques Bughin
The “softwarisation” of our economies has continued unabated since Marc Andreessen’s note in its article in 2011 “Why software...
Crisis? What crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann and Philippe Roussière
Whether it's a global pandemic, a major geopolitical conflict nearby, or now a rise in inflation that...
Crisis? What Crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann, and Philippe Roussière
While in practice, it takes time for a tech revolution to unfold, multiple signs show the AI...
The Rise of the Intelligent Enterprise
By Jacques Bughin, Philippe Roussière, and Praveen Tanguturi
As more traditional companies are investing in AI, we explore best practices used by leaders to transform...
Why Fixing the Planet is also about Seizing Business Opportunities
By Jean-Marc Ollagnier, Sybille Berjoan, Dr Jacques Bughin and Yuhui Xiong
Companies’ efforts to become more sustainable can often be driven by regulation or government...
Resilience Is More than Being Able to Rebound: It Should Be Used As a...
By Jacques Bughin
While they may not be able to prevent pending economic crises such as those resulting from the COVID-19 pandemic, businesses can use...
ChatGPT Goes (not yet) to Hollywood
By Jacques Bughin
Will ChatGPT solve all of your organisation´s problems? Here are points to consider before you implement the seemingly magical AI tool.
Since its...
Looking beyond ChatGPT: Why AI Reinforcement Learning is Set for Prime Time
By Jacques Bughin
Companies must master AI—and all techniques, whether it is (un)supervised learning or reinforcement learning as is set to revolutionise predictive powers and...
How Productive Is Generative AI Really?
By Jacques Bughin
Generative artificial intelligence is invading the corporate suite and boardroom, surrounding the pros and cons of its use in the enterprise. The...
Does Generative AI Generate Jobs?
By Jacques Bughin
The evolution of AI and its quick adoption by organisations has predisposed many workers to the fear of losing their jobs to...
Now It is Time for AI Transformation
By Jacques Bughin and Ivan Gjepali
Unsurprisingly, the focus in the application of AI in business and industry to date has been on the potential...
TOP READS OF THE WEEK
Six Ways Companies Can Use Generative AI to Boost Performance
By Ram Gopal, Professor of Information Systems Management at Warwick Business School
The AI of the beholder: Managers need to examine where AI can improve workflow processes.
Generative AI’s impact on productivity could add trillions...
Navigating the Future of Online Advertising with WEB3
By Frank Cespedes and Ben Plomion
For years, digital ad spend was a steadily growing portion of marketing budgets, reaching over $601 billion globally in 20231. But online advertising faces challenges that mean a transformative...
