STRATEGY & MANAGEMENT

This category is Strategy & Management, exploring effective leadership, business growth, and organizational success. It features expert insights on strategic planning, decision-making, and innovative management practices to navigate today’s competitive and evolving business landscape.

International Business Transactions

The Future of International Business Transactions: Trends and Predictions

Even though the economy and business are transforming every year, the economy will still need to change in the next ten years. All this...
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Bridging The Consulting Gap: Strategic Knowledge Management

By Mostafa Sayyadi and Michael J. Provitera  Executives across the globe have found that knowledge is critical to business success. However, knowledge, in itself, is...

Creating Inclusive Innovation Workplaces: Insights from the Playground

By Fernanda Arreola In the pursuit of engaging employees in innovative endeavours, a pressing need emerges for firms to establish new, inclusive settings known as...
Marketing Campaign

Elevating Your Marketing Campaigns: The Power of Promotional Staffing Agencies

In the dynamic landscape of marketing, brands are constantly seeking innovative ways to elevate their campaigns and stand out in a crowded marketplace. One...
Living Crisis in Europe

Business Opportunities Amidst the Cost of Living Crisis in Europe

Europe is currently grappling with a significant cost of living crisis, with rising inflation, soaring energy prices, and the economic aftermath of the COVID-19...
How Scott van den Berg Became the King of Celebrity Investing

Scott van den Berg on The Future of Influencer Marketing and Investing in Celebrity...

Interview with Scott van den Berg, Founder of CELEB Entrepreneur Scott van den Berg, founder of CELEB and Influencer Capital, talks to The European Business...
Customers to Do Your Marketing for You

6 Ways to Get Your Customers to Do Your Marketing for You

By Syed Balkhi We know that word of mouth is one of the most beneficial forms of marketing for a business. The best customers are...
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The Role of Effective Communication in Leadership Writing

Leadership is a multifaceted art, a symphony of skills that orchestrates success. At the heart of this intricate dance lies effective communication – a...
Digital Advertising

White Label DSPs: Enhancing Data Security in Digital Advertising

In the ever-evolving world of digital advertising, the emergence of white label DSPs (Demand-Side Platforms) has been a game-changer. These platforms not only offer...
Business Finance

Mastering Business Finance: Essential Strategies for Sustainable Growth

For many business owners around the world – especially in light of how turbulent the early 2020s have proved to be from an economic...
The Power of Social Proof

The Power of Social Proof: Leveraging Social Signals for Brand Growth

Have you ever hesitated to choose a restaurant for dinner because of only a handful of good reviews? Or chosen to stay at an...
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Worldwide Growth Trends in the Mobile Payment Sector

As we approach 2024, the mobile payment market continues to develop, fueled by new technology and shifting consumer behaviors. The COVID-19 epidemic has not...

Culture Is Everyone’s Responsibility

By Mostafa Sayyadi and Michael J. Provitera Culture is a vital factor of an organization's success and yet not so easy to develop, sustain, and...
Knowledge Strategy

Critical Structural Elements for Developing a Knowledge Strategy

By Mostafa Sayyadi and Michael J. Provitera There are unanswered questions regarding the lack of alignment of the corporate structure with the knowledge management strategy...
customer success in 2024

How Can Businesses Ready Themselves for Customer Success in 2024?

By Sonali Fenner 2023’s corporate landscape has been dominated by the AI transition, geopolitical conflict, and supply chain issues - all heavily impacting business operations....

Navigating the Global Wine Market: Essential Tips for Wineries

By Indiana Lee Your winery may be the talk of your region, but there is significant potential for it to go further. Over the last...
High Performance

How Can Businesses Cultivate High Performance and Harness it for Success?

By Sarfraz Ali In this article, Smartsheet’s Sarfraz Ali takes a deep dive into high-performance – what it is and what drives it, how businesses...
Video Content More Engaging

3 Tips for Making Your Video Content More Engaging

It can be difficult to make a video that truly interests your audience in a sea of infinite content. It's critical to use strategies...
Navigating ThroughFraud

Navigating Through Fraud

An interview with Ismael Haber, ACCA Member and Auditor at KPMG Forensic accounting and auditing services are emerging as critical components in today's business environment....
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Navigating the Fiscal Landscape: Personal Tax Accounting Services in the UK

In the intricate tapestry of fiscal responsibilities woven into the lives of individuals in the United Kingdom, the metaphorical streets are as eclectic as...
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Future-Proof Your Brand: Essential Marketing Strategies for 2024

Marketing in 2024 will look different than years past. With new trends emerging and competition increasing, brands need to implement strategies now to future-proof...
Employee Knowledge

What’s Behind Employee Knowledge Hoarding And How To Fix It Quickly

By Mostafa Sayyadi and Michael J. Provitera  Creativity, innovation, and higher business performance require learning and sharing of best practices and experiences among employees. In...
Podcasts

Podcasts Can Boost Business

By Michael Olatunji If your introduction to the world of podcasts was the gentle ribbing it took from the first season of Only Murders in...
Kamil Mizgier-columnist

Managing Risk in a Modular Economy

By Kamil J. Mizgier The business world is constantly changing, at a pace which humans are not able to catch up with. The premise of...
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Optimizing Your Brand with a Comprehensive Brand Asset Management System

In the dynamic landscape of the digital era, where information travels at the speed of light, establishing a robust and consistent brand presence is...
Mastering the Art of Talent Hunt

Mastering the Art of Talent Hunt: Secrets to Hiring Top Performers

In today’s highly competitive business environment, the ability to attract and hire talent is a crucial determinant of organizational success. Mastering the art of talent...
Online Reputation

Best Online Reputation Management Strategies: Building a Positive Brand Online

Managing your online reputation has become an essential aspect of maintaining a successful business. With consumers relying heavily on online sources, your brand's online...
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The Common Traits Shared by Every Viral TikTok Video

For many TikTok creators, achieving virality represents the ultimate triumph on the platform. It signifies a significant surge in views, likes, and followers, potentially...
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Salestech’s Hottest Startup Is Led By LinkedIn-Savvy CEO

Sales is notorious for its mundane and often tedious processes. Sales professionals often feel bogged down by administrative tasks rather than being able to...
Outsourcing Your Social Media

Why Outsourcing Your Social Media Management for the Holidays Is a Smart Move?

The advent of the internet has transformed social media from a simple means of communication into a potent instrument for businesses to reach out...
United Arab Emirates

Why You Should Set Up Your Business in the UAE: Advantages and Key Steps

The United Arab Emirates (UAE) is widely recognized as a prime destination for global entrepreneurs due to its vibrant economy and strategic positioning. Dubai,...
Game

Mastering the Game: Lessons in Leadership from Rugby to the Boardroom

By Darren Cassidy Mastering the Game: Lessons in Leadership from Rugby to the Boardroom explores the parallels between high-performance rugby and successful business leadership. Drawing...
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We Need To Talk About Elon Musk

By Grishma Jashapara The rise of mass media and celebrity culture has amplified the “cult of personality” trend - and it should concern us. Firstly, let’s...
sale

Flash Sales Frenzy: The Impact of Limited-Time Offers on Consumer Behavior

In the fast-paced world of retail, flash sales have emerged as a powerful tool to drive consumer behavior. These limited-time offers create a sense...
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Dubai’s AED 315.4 Billion Real Estate Frenzy: Palm Jebel Ali at the Forefront

Dubai, a city known for its relentless pursuit of grandeur, is not only a playground for tourists but also a paradise for real estate...
Simon Dolan - Columnist

The Eutopia of Engaging in Unconditional Kindness to Self and Others

By Salvador García Sánchez and Simon L. Dolan Introduction “Resilience” seems to be a common term used by professionals in many disciplines. Psychologists and medical experts...
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Leveraging Third-Party Advertising in Retail Media: A Guide to Increasing Your Margin for Digital...

In today's highly competitive digital landscape, online retailers are constantly seeking innovative ways to increase their profit margins. One avenue that has seen significant...
skills management

Skills and Planning Management in Industry

Navigating the complexities of the industrial sector demands a dual focus on skilful workforce management and strategic planning. Introduction In the industrial sector, efficient skills...
political divide

Bridging the Political Divide – Workplace Dilemmas in a Polarised Era

By Grishma Jashapara Would you consider working for or hiring someone whose political or ideological convictions not only conflict with your own but also cause...
Customer Analysis

How to Conduct a Customer Behavior Analysis

In today's fiercely competitive business world, understanding your customers is vital. Recent surveys show that 45.9% of companies consider the customer experience their top...
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Hyper-Personalization: The Ace in Off-Market M&A Deal Sourcing

In the fiercely competitive arena of M&A, there's a standout strategy that's changing the game for Private Equity (PE) firms and investment banks: hyper-personalization....
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Social Selling: the Art of Turning Social Media Followers Into E-Commerce Customers

Are you struggling to convert your social media followers into loyal customers? Look no further. In this article, we will explore the art of...
Human Resource Management

Unlocking Success: The Power of Strategic Human Resource Management

In the intricate tapestry of modern business, where innovation and efficiency are paramount, organizations are increasingly recognizing the pivotal role played by Strategic Human...
Artificial Intelligence

10 Ways Marketing Is Being Transformed by The Advance Of AI

By Hamilton Mann and Joerg Niessing If you are one of those who has reservations about online systems that track your browsing behaviour, you might...

Tell the Right Story

By Phillip Khan-Panni Your Business Presentation and your Elevator Speech have something unexpected in common – they possibly tell the wrong story. A very high...
Future of Social Media Marketing

What is the Future of Social Media Marketing?

Social media has been changed into a tool for businesses to connect with their audience and engage with them. This also helps in showcasing...
Managing Virtual Working

Managing Virtual Working as a Standard Everyday Practice: A Reflection and Recommendations for Practitioners...

By Petros Chamakiotis Managing virtual teams comes with unique, and largely underexplored, challenges, such as dynamic membership and its impact on onboarding and leadership. In...
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Considering Revamping Your Brand in the New Year? 8 Factors To Consider

Staying relevant to your target audience is crucial in the ever-changing business landscape. A brand revamp can be an exciting way to remain interesting...
hybrid working

What Leaders and Managers Need to Know About Hybrid Working

By Véronique Rapetti From Insights Learning and Development Hybrid working is here to stay. That much is clear but, given this new normal of the business...
money

Worldline’s Dramatic Freefall Spotlights Digital Vulnerabilities and Enduring Value of Cash

While early November has brought a tenuous rebound, French digital payments firm Worldline is still reeling from a stunning nosedive. In the biggest freefall...