What is Management meets?

The Management meets series aims to provide expert insight into a variety of industries, professions and topics.

This is a forum for building on expertise by asking questions, discussing challenges and networking with others in the field.

This event is particularly for:

• businesses thinking about exporting
• business founders and/or new owners and senior management teams looking for new expansion/growth markets
• marketing managers and sales people responsible for internationalisation
• those seeking to understand market readiness and customer/consumer fit

This session will cover key considerations when carrying out market selection activity, including:

•  market evaluation
•  routes to market
•  customer research
•  organisational readiness and capability
•  resource evaluation
•  gaining support and evaluating activity