TOP READS OF THE WEEK
Six Ways Companies Can Use Generative AI to Boost Performance
By Ram Gopal, Professor of Information Systems Management at Warwick Business School
The AI of the beholder: Managers need to examine where AI can improve workflow processes.
Generative AI’s impact on productivity could add trillions...
Navigating the Future of Online Advertising with WEB3
By Frank Cespedes and Ben Plomion
For years, digital ad spend was a steadily growing portion of marketing budgets, reaching over $601 billion globally in 20231. But online advertising faces challenges that mean a transformative...