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By Tracy Sheen

Small businesses can thrive in the AI era with the right mindset and simple steps. In this accessible guide, Tracy Sheen outlines how owners can use everyday tools to work smarter, not harder. From automating tasks to upskilling teams, her insights make AI less intimidating and more empowering for everyone.

Artificial intelligence is no longer a future trend—it’s a present-day force reimagining how businesses operate, compete, and connect with customers. For small business owners, this can feel both exciting and overwhelming. With limited time, resources, and technical expertise, how do you even begin to prepare? The good news is that getting AI-ready doesn’t require a tech overhaul or an IT degree. What it does require is a mindset shift and a few practical steps. Whether you’re a retailer, a professional services firm, or a tradie, here are five simple ways to position your business in the AI era. 

1. Start with curiosity, not code

AI readiness begins not with technology, but with awareness. Ask: What are the repetitive, time-consuming tasks in my business? Where do we lose time or miss opportunities? AI tools—many of them affordable and user-friendly—are already solving these problems. Think automated inbox management, chatbots for customer service, or scheduling tools. You don’t need to build AI, you just need to know what’s possible—and where it could help. Set aside 30 minutes a week to explore what’s out there. Curiosity is your competitive advantage.

2. Audit your data (even if it’s messy)

AI runs on data. But most businesses don’t have perfect records — and that’s okay. What matters is knowing what data you do have, where it lives, and how you collect it. Start with a simple audit: What customer data do you gather? How do you track sales or inventory? Is your information in spreadsheets, cloud apps, or someone’s head? Once you have visibility, you can begin to streamline. Clean, accessible data is the first step toward using AI meaningfully.

3. Upskill your team—gently

You don’t need an in-house AI expert, but you do need a team that’s open to change. AI can and will amplify what your people do, not replace them. Treat AI like another team member, not a competitor and help your people to see the value in adopting new tools. Host a lunch-and-learn session about AI in your industry. Share a simple automation tool and invite staff to trial it. The goal is to reduce fear and create an environment of collaboration not competition. Over time, these small investments in learning can unlock big gains in productivity and morale.

4. Experiment with low-risk, high-reward tools

You don’t need to overhaul your systems to benefit from AI. Start with tools that integrate with what you already use—whether that’s Xero, Shopify, ChatGPT, or Microsoft 365. For example, AI-powered writing assistants can help with customer emails or marketing copy. AI schedulers can take the back-and-forth out of bookings. These aren’t just “nice to haves”—they save real time, which small teams often lack. Pick one area of friction and pilot a tool. Learn from it. Then scale what works.

5. Think in workflows, not just tools

The most powerful way to leverage AI isn’t by adding more apps—it’s by reimagining how work gets done. Look at your business processes end-to-end. Where are the delays, bottlenecks, or duplicated effort? This is where small businesses have an edge: they can adapt quickly. By redesigning workflows with AI in mind—automating repetitive steps, using predictive insights, or creating smarter customer journeys—you can free up time to focus on growth, relationships, and innovation.

AI isn’t a threat to small business—it’s a toolkit. But like any toolkit, its value depends on how you use it. You don’t have to do everything at once. Just start. Explore one tool. Solve one problem. Build one habit. The businesses that embrace AI now—not perfectly, but practically—will be the ones best positioned to thrive in what comes next.

About the Author

Tracy SheenTracy Sheen is an AI business strategist, keynote speaker, and author of AI & U: Reimagine Business, helping leaders navigate the intersection of technology and human potential. She works with organisations across sectors to make AI accessible, ethical, and impactful for teams of every size. Visit https://www.thedigitalguide.com.au/  

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