Digital Marketing Strategy: AI, Analytics and Innovation – LSE
June 1, 2026

- Programme type: On Campus Open Programme
- Location: On campus
- Start date: 1 Jun 2026 – Open
- Duration: 1 week, full-time
- Department: Department of Management
- Apply now
- Read more here!
Build a game-changing digital strategy for success today and tomorrow.
Your customers are online. They spend more than 45% of the day using digital platforms—channels that give you access to new and innovative means to connect, engage with them, understand and anticipate their changing needs, tastes and preferences. In this rapidly-evolving landscape, there are abundant opportunities to accelerate sustainable growth, win market share and consolidate a loyal customer base. But while digital has evened the playing field, not every player will emerge successful. For every market leader, there are untold also-rans. Staying ahead of the competition in this climate takes new understanding and new tools – and a game-changing digital strategy to convert real risk into meaningful reward.
This digital marketing programme fully leverages LSE’s renowned interconnected thinking and expertise to give you the big picture as well as the granular understanding you need to compete in the digital age. Prepare to master the platforms, the analytics, the tactics and the customer-centric frameworks to build a future-fit and market-beating strategy for success today and tomorrow.