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Masterclass: Strategic Decision-Making In Unpredictable Times – HEC Paris

September 24, 2026

Executive Education

In today’s world, the real competitive advantage isn’t strategy alone, it’s how leaders make decisions under uncertainty.

As the world becomes more uncertain, something fundamental shifts. At one end of the spectrum, you can analyse the data, model the options, and make the right call. At the other end, the data doesn’t exist yet, it won’t exist until after you’ve already had to act. In that world, the only thing you can design is how fast your organisation can sense, adapt, and move. Most leaders are somewhere in between, and the most common, and costly, mistake is not knowing where.

Applying precise analytical tools when the situation demands scenario thinking. Waiting for clarity that will never come when you should already be acting. Using yesterday’s decision architecture for today’s level of uncertainty.

This masterclass gives you the frameworks to recognise where you are on that spectrum, and to lead accordingly. It is practical decision architecture, grounded in leadership psychology and behavioural science, and immediately applicable in executive committees and board discussions.

Professor Matt Mulford worked with leadership teams across industries, helping them reduce bias in strategic investments, redesign decision processes for high-stakes situations, and build the kind of strategic conviction that holds under pressure without becoming rigid.

Details

Date:
September 24, 2026
Event Category:

Organiser

HEC Paris
Phone
+33.(0)1.39.67.70.00
View Organiser Website

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