In recent years, digital marketing strategies have become exceedingly sophisticated as more brands across industries leverage consumer data to deliver highly personalized marketing campaigns.

Now, as marketers enter the post-digital era, they are faced with a new challenge: how to stand out from the crowd of data savvy marketers.

In our suite of marketing programs at Columbia Business School Executive Education, you’ll discover the latest trends in the industry, so you can be — and remain — a step ahead of the competition.


Brand Leadership: Strategy, Management, and Performance

Brand Leadership: Strategy, Management, and Performance
Learn how to position your brand, differentiate it from the competition, and build lasting brand loyalty with your customers.


Digital Marketing StrategyDigital Marketing Strategy: Customers, Planning, and ROI
Acquire the concepts, best practices, and tools to reach digitally savvy audiences, build deep customer relationships, and influence the digital path to purchase.


Strategic Storytelling: Maximum Impact in a Digital WorldStrategic Storytelling: Maximum Impact in a Digital World
Develop skills to create an immersive user experience across the complex narrative ecosystem that audiences expect in today’s highly interconnected, rapid environment.


Download Full Program PortfolioHave questions or need help? Contact our Learning Solutions team at or +1 212-854-3395.

Kind regards,
The Columbia Business School Executive Education team




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