Why Fixing the Planet is also about Seizing Business Opportunities
By Jean-Marc Ollagnier, Sybille Berjoan, Dr Jacques Bughin and Yuhui Xiong
Companies’ efforts to become more sustainable can often be driven by regulation or government...
Guiding Agentic AI
By Jacques Bughin and Philipp Remy
Agentic AI is a new class of AI systems that combine goal-driven autonomy and represents the third wave of...
“Net better Off?” Why companies should scale new, tech-based flexible work practices
By Jacques Bughin, Sybille Berjoan and Yuhui Xiong
By 2022, Shopify, a well-known global next-generation e-commerce platform had secured a perennial flexible work arrangement scheme...
Valuation of AI Unicorns: Is it a Ponzi Scheme or rather, a Genuine Growth...
By Jacques Bughin
AI unicorn valuations have sparked debate over whether they reflect unsustainable speculation or credible growth opportunities. Jacques Bughin examines this phenomenon using...
Making Sense of DeepSeek
By Jacques Bughin
DeepSeek, a large language model built by China, has become both a sensation as well as a source of concern for the...
Looking beyond ChatGPT: Why AI Reinforcement Learning is Set for Prime Time
By Jacques Bughin
Companies must master AI—and all techniques, whether it is (un)supervised learning or reinforcement learning as is set to revolutionise predictive powers and...
ChatGPT Goes (not yet) to Hollywood
By Jacques Bughin
Will ChatGPT solve all of your organisation´s problems? Here are points to consider before you implement the seemingly magical AI tool.
Since its...
Inside the Journey of a Decacorn
By Jacques Bughin
Start-ups – and their unicorn, and now decacorn, darlings – are critical both for value creation as well as for economic growth...
The Imperative of the Vigilant Corporation
By Jacques Bughin
After COVID-19, now comes the appalling Ukrainian-Russian war, and the threat of stagflation. But if turbulent times rule –doesn't it pay to...
What Is Your Quantum (AI) Strategy?
By Jacques Bughin
Introduction
Our history is full of big, bold investments united by their ability to mobilize resources and inspire progress and dominance, - from...
Everybody Loves … Nvidia
By Dr. Jacques Bughin
Semiconductors are positioned at the forefront of innovation and digital transformation. With companies like Nvidia leading the charge and the semiconductor...
Breaking Down Business Resilience, Post-Pandemic: The Data Reveal Surprises—and a Blueprint for Moving Forward.
By Jacques Bughin and Francis Hintermann
The global pandemic, in addition to generating massive harm to people’s health and communities, split the business world in...
AI Inside? Five Tipping Points for a New AI-based Business World
By Duco Sickinghe and Jacques Bughin
The “softwarisation” of our economies has continued unabated since Marc Andreessen’s note in its article in 2011 “Why software...
The Road Ahead for Large Language Models is Brighter than Claimed
By Jacques Bughin
1. LLM is dead, long live LLMs
Large Language Models (LLMs) have been the talk of the town for the past two years,...
Resilience Is More than Being Able to Rebound: It Should Be Used As a...
By Jacques Bughin
While they may not be able to prevent pending economic crises such as those resulting from the COVID-19 pandemic, businesses can use...
Sorting Out the AI Gold Rush? Ten Opportunities in the Generative AI Value Chain
By Jacques Bughin and Duco Sickinghe
As the AI boom continues to accelerate, investors are keenly eyeing the generative AI sector for potential breakthroughs. Jacques...
Now It is Time for AI Transformation
By Jacques Bughin and Ivan Gjepali
Unsurprisingly, the focus in the application of AI in business and industry to date has been on the potential...
Bitcoin is 15: Towards Adulthood or Speculative Bubble?
By Jacques Bughin
Globally, more than 15,000 businesses accept Bitcoin. To date, high flyers such as Microsoft, AT&T, Starbucks, Gucci, and Shopify accept Bitcoin in...
The Real AI Battle: OS is the New Prize
By Jacques Bughin
The third wave of AI is shifting focus from generative outputs to agentic orchestration. This article explains how the real competitive edge...
Beyond Bitcoins: The Future of Real Assets Tokenisation
By Jacques Bughin
The recent past has been turbulent for digital assets, including many Web 3.0 bankruptcies, a variety of scams and attacks, and new...
The Rise of the Intelligent Enterprise
By Jacques Bughin, Philippe Roussière, and Praveen Tanguturi
As more traditional companies are investing in AI, we explore best practices used by leaders to transform...
The Generative AI Gold Rush Revisited
By Jacques Bughin
The generative AI landscape has rapidly evolved, turning emerging concepts into proven drivers of business value. Jacques Bughin revisits ten key AI...
Does Generative AI Generate Jobs?
By Jacques Bughin
The evolution of AI and its quick adoption by organisations has predisposed many workers to the fear of losing their jobs to...
How Productive Is Generative AI Really?
By Jacques Bughin
Generative artificial intelligence is invading the corporate suite and boardroom, surrounding the pros and cons of its use in the enterprise. The...
Strategising GenAI: Open Source or Proprietary LLMs?
By Jacques Bughin
Generative AI and large language models (LLMs) are in the process of defining a future where the battlegrounds of business innovation and...
The Next Wave of AI: from Generation to Agency
By Jacques Bughin
If you're quietly patting yourself on the back for finally getting a grip on AI and its impact on your organization, here's...
The Key Success Factors of a Powerful AI Factory
By Jacques Bughin
More and more companies are leveraging data and deep machine learning algorithms, leading to the emergence of the "AI factory" model. As...
Will China lead the twin transformation post-covid?
By Jacques Bughin and Sybille Berjoan
The Covid-19 pandemic has led many corporations to retrench in the short term—but the saying goes that no matter...
2024: What is the Near Future of Generative AI?
By Jacques Bughin
Generative AI has already made a big splash, but just how wet we're all going to get in the future is still...
Artificial Intelligence Is Not a Timing Decision but a Commitment Decision
By Jacques Bughin
Artificial intelligence is reshaping corporate strategy beyond tools and timing. Jacques Bughin argues that it is a commitment to redesigning operating models...
Architecting a New Agentic SAAS Pricing Strategy: Why and How
By Jacques Bughin and Philipp Remy
As autonomous software performs more operational work, enterprise pricing is shifting from user access toward measurable execution and outcomes.
Enterprise...
How AI Liberates the Transition to a Skill-Based Organisation
By Jacques Bughin and Jeroen Van Hautte
What do companies as diverse as Booking.com, Accenture, Revolut, GSK, Walmart, or Unilever have in common? Answer: they have...
How Should a Business Self-Cannibalize During Digital Transformation?
By Jacques Bughin and Nicolas van Zeebroeck
Engaging in digital transformation is a dilemma. Either the transformation is aggressive enough to scale,- but brings the...
Ten Things Every Manager Must Understand About China’s AI Strategy
By Jacques Bughin
China’s AI strategy reshapes competition far beyond foundation models and chatbots. As Jacques Bughin explains, managers must look at scale, integration and...
Beyond SaasPocalypse: How Agentic AI Is Reinventing Software Economics
By Jacques Bughin and Filip Van Innis
Historically, enterprise software was priced on a per-seat basis. Today, in the era of generative and, especially, agentic...
The OpenClaw Paradox: High-Performance Agents in Search of a System
By Jacques Bughin, Ph.D.
If you don't want your agents to turn into a collection of digital loose cannon, you'd better make sure you have...
Symbian or Uber? Thriving or Collapsing in Digital Business Ecosystems
By Jacques Bughin
"In an avalanche, no snowflake ever felt accountable,"
- Voltairei
What makes successful digital business ecosystems? Beyond a common evolutionary vision, we discuss the...
Crisis? What Crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann, and Philippe Roussière
While in practice, it takes time for a tech revolution to unfold, multiple signs show the AI...
Google or Gemini? A Framework for Navigating Agentic AI Confusion
By Jacques Bughin
Agentic AI is transforming the digital economy, replacing traditional search with intelligent execution. In this article, Dr. J Bughin presents a five-step framework...
Sorting Out the AI Gold Rush? Ten Opportunities in the Generative AI Value Chain
By Jacques Bughin and Duco Sickinghe
As the AI boom continues to accelerate, investors are keenly eyeing the generative AI sector for potential breakthroughs. Jacques...
Crisis? What crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann and Philippe Roussière
Whether it's a global pandemic, a major geopolitical conflict nearby, or now a rise in inflation that...
