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Australia Approves Social Media Ban for Minors Under 16 Amid Controversy
Australia approved a groundbreaking social media ban on Thursday, preventing children under 16 from accessing platforms like Instagram, Facebook, and TikTok. The law, which...
Why You Should Plan Your Business’s Social Media Calendar in Q1 (and 12 Helpful...
Planning your business’s social media calendar in the first quarter of the year can set a productive and proactive tone for the months ahead....
Spynn Publicity Uses Online Safety Act to Boost Social Media PR
The UK's Online Safety Act introduces new regulations that challenge social media companies while providing opportunities to demonstrate their commitment to user protection. Spynn...
The Future of X: From Social Media Hub to Authoritarian Amplifier?
The platform formerly known as Twitter, now rebranded as X, is facing a significant exodus as it grapples with its transformation under Elon Musk....
How Social Media Platforms Are Shaping the Future of Brand Engagement
Social media platforms are revolutionizing brand engagement by enabling real-time interactions and fostering personalization. You can connect with brands through diverse content formats like...
How to Attract an Audience to Your Business Social Media Account and Keep an...
Trust in a company now needs to be earned: it is important for customers that the brand is open, honest and interested in them...
From OnlyFans to TikTok: How the New Generation of Social Media Platforms has Supercharged...
By Sally Percy
OnlyFans and TikTok are two of the biggest forces in the global creator economy, with millions of users around the world. They...
Enhancing Business Strategies with Digital Skills and Social Media
In today’s digital-driven landscape, businesses need to continuously evolve their strategies to stay competitive. As technology advances, the need to adapt to new tools...
Australia Enforces Age Limit on Social Media Use
Australia has introduced a new law setting a minimum age limit for social media use, aimed at protecting young users from online harm. Starting...
Where to Buy Social Media Engagement: Top 5 Platforms
That high engagement is the only way to be visible on social media platforms is no secret. This is due to the stiff competition...
How To Simplify the Content Approval Process For Your Social Media Team
Your social media team has just crafted a perfect post, capturing a trending topic with a creative twist that will resonate with your audience.
But...
Beyond Likes: Proven Techniques for Fostering Authentic Connections on Social Media
In today's digital age, social media has become a ubiquitous part of our lives, shaping how we communicate, connect, and consume content. While likes...
How Agencies Can Build Great Social Media Advertising Campaigns for Clients
Given the undeniable dominance of social media today, social media advertising campaigns have become increasingly important for businesses to reach their target audience. While...
AI in Social Media Marketing: Applications, Benefits, Challenges, and Future Trends
The rise of Artificial Intelligence (AI) has transformed online interactions and content consumption. AI applications, spanning art, text, and artificial voice generation, extend into...
The Global Impact of Social Media: Unraveling the Rise of Follower Purchases
In the ever-evolving landscape of social media, where influencers and businesses strive for visibility and engagement, a concerning trend has emerged – the surge...
University of Bath School of Management – Social Media and Ethics
This is the latest in the series of regular free webinars from the UK Research Integrity Office on research integrity and related issues.
Research using social media...
Why Outsourcing Your Social Media Management for the Holidays Is a Smart Move?
The advent of the internet has transformed social media from a simple means of communication into a potent instrument for businesses to reach out...
Social Selling: the Art of Turning Social Media Followers Into E-Commerce Customers
Are you struggling to convert your social media followers into loyal customers? Look no further. In this article, we will explore the art of...
What is the Future of Social Media Marketing?
Social media has been changed into a tool for businesses to connect with their audience and engage with them. This also helps in showcasing...
4 Benefits of Using Social Media for Customer Service
By Chris Norton
Customer service is the backbone of any business. Today's customers expect quick, efficient, and personal service, and that's where the power of...
How To Maximize Impact in the Digital Landscape With Social Media Advertising Strategies
In the ever-evolving digital landscape, social media advertising has become a cornerstone of marketing strategies for businesses worldwide. With billions of active users on...
Why Social Media Engagement is so Important For Your Small Business
With the average person spending hours on sites like Twitter, TikTok and YouTube, it is important to understand the role of social media in...
Measuring Social Media Success: Metrics and Analytics for Effective Tracking
By Indiana Lee
Creating a social media strategy that results in a strong online presence requires so much more than quality content and posting on...
Common Mistakes to Avoid in Social Media in 2023
By Yumna Hafeez
With the fast-paced digital landscape, Social media has completely transformed into a bustling marketplace where every marketer and business is fiercely...
Why a Business Strategy Is Crucial Even When You’re Trying to Build a Social...
In today's digital age, social media has become a vital tool for businesses to connect with their audience and build brand awareness. However, without...
How Shakespeare Would Use Social Media In 2023: Exploring The Bard’s Social Media Presence
If William Shakespeare were alive today, there's no doubt he would have a social media presence. In fact, it's entirely possible that the Bard's...
The Social Media Effect: How Social Media Has Impacted Businesses Today
Whether you have just started a business or run an online enterprise, hiring social media marketing services in melbourne is integral to your business strategy as...
How Introverts and Extroverts Use Social Media Differently
We’re taking a deep dive into the social media behavioral differences of extroverts and introverts - terms coined by the famous psychologist Carl Jung....
10 Tested B2B Social Media Content Ideas for Maximum Engagement and Conversion
By Aisha Noreen
Social media engagement is essential for any business, be it a B2B company or businesses operating in the B2C space. Through social...
How Social Media Can Aid Legal Directories
Social media broadens your online presence in the legal world and boosts your visibility to new clients. Plus, posting your website and blog material...
How To Leverage Social Media To Enhance Brand Reputation?
Businesses on social media platforms are accessible to their customers and clients. They can see the trends and ongoing customer demands and can create...
3 Ways to Increase Click Through Rates on Social Media
In the online marketing world, click-through rates (CTRs) are critical metrics that measure how many people actually click on an ad after seeing it...
Austin Rotter Explains 7 Ways How Small Businesses Can Grow Their Social Media Presence
Social media has become a popular tool for marketing in this day and age. The renowned PR professional and media strategist Austin Rotter explains...
Use These Social Media Strategies to Build Your Brand
Since almost everyone uses at least one social media platform nowadays, it isn’t surprising that every brand must pitch its offers on social media....
How to Manage your Brand’s Reputation on Social Media
Social media management is crucial to building brand reputation, whether it's about creating a positive brand image or handling negative reviews.
The value of your...
Which are Common Marketing Techniques of Social Media Marketing?
Social media marketing is a type of digital marketing that utilizes popular social media platforms for attaining branding and marketing goals. Social media marketing...
Ways to Find Your Target Audience on Social Media
With over 4.95 billion online users, finding the right target audience on social media can be a challenge. You need to perform intensive market...
Social Media in B2B Supply Chain Management
By Dr Christian Klein
In the post-COVID-19 world, a digital form of communication is expected to be more common in the B2B world. A situation...
Will TikTok Take Over Facebook to Dominate Social Media?
By Shweta Singh
I have a 10 year-old niece named Divya (not her real name) in rural northern India. Two years ago, I visited and...
Build a Robust Social Media Presence with These 9 Tips
Social media is an important part of any marketing strategy. Every company needs a social media strategy as a result of the popularity of...
Why Social Media Is Important For Your Business Growth
By Vladimer Botsvadze
A plethora of businesses depend on social media for marketing because it is the best way to connect with customers and potential...
8 Tips for Using Social Media in Your College
As Generation Z enters college, having a presence on social media for institutions of higher learning was never more important. In higher education, social...
The Top Rated European Football Clubs According to Social Media Figures
Football is a global business with plenty of interest in European leagues. No matter where you are in the world, somebody has heard of...
11 Best Influencer & Social Media Marketing Agencies in Singapore
Social media and influencer marketing is the dominating marketing technique in Singapore. There are over 5 million people in Singapore, almost 90% of which...
Important Benefits of Social Media Networks for Mature Adults
By nature, humans are incredibly social beings, requiring strong relationships in order to live happy and fulfilling lives. However, as our social circles tend...
7 Underrated Emojis Least Used Today in Social Media
Once known as a millennial messaging fad, emojis have evolved into something more than that. Known as one of the universal forms of communication...
Why Is Social Media Listening Crucial To Your Small Business?
Small companies rarely have a leg up in the cutthroat industry that is business. While big companies seem to have the upper hand when...
What to Look For When Searching For Social Media Management Tools
The use of social media is a very crucial part of the business. While this step is necessary, it can be exhausting, expensive, and...
Social Media Trends That Your Business Venture Can Not Afford to Ignore
In 2022 there can surely be few individuals, or companies, that don’t understand and court the value of social media when it comes to...
How Small Businesses Can Harness the Power Of Social Media Marketing
There aren’t too many things that level the playing field between large, medium, and small companies. But social media is one of those things...
TOP READS OF THE WEEK
“Reverse Backstabbing”- The Art of Praising People Behind Their Backs
By Avi Liran
Gossip can be hurtful and malicious, leaving behind a bad smell. And while we may not always avoid it, we can choose the type of gossip to engage in. Enter, reverse backstabbing,...
What Does the Global Technology Workforce Really Want?
By Ana Doval de las Heras, SVP at Amadeus
Want to know what really matters to your people? Why not ask them? That's exactly what travel technology company Amadeus did, in an exercise to optimize...
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