Monthly Archives: May 2012
STUDY IN AUSTRIA IMC University of Applied Sciences Krems
Krems – a small but vibrant university town
Krems is the eastern gateway to the Wachau Valley and only a one hour drive from...
Social Media Strategy: Learning from the Online Cola War
By Fang Liu and Willem Smit
The battle between Coca-Cola and Pepsi1 has been one of the longest and most arduous in the history of...
Reinventing Professional Services: Building Your Business in the Digital Marketplace
By Ari Kaplan
The technological landscape has reshaped the way white collar workers cultivate and promote their businesses. This article offers insights on taking advantage...
Why You Need Digital Know-How –Why We All Need It
By Howard Rheingold
We’re in a period where the cutting edge of change has moved from the technology to the literacies made possible by the...
Innovative Technologies in Aviation Logistics
Due to the fierce competition caused by the economic downturn, rising fuel costs and growing customer demand, airfreight companies are forced to look for...
How the dot-CO domain opened the door to a new era of Internet innovation
By Kieren McCarthy
Taking on an industry titan is never easy. So it was with a small upstart domain extension hoping to challenge the dominance...
Bigger is no Longer Better: Complexity and the New Frontier
By Andrei Perumal, Kelly Jones & Ann Bryan
The world has changed – and complexity has emerged as one of the defining issues of our...
Walking the New Corridors of Power: Positioning your Business for the Era of Emerging-Market...
By Mark Purdy, Athena Peppes, Armen Ovanessoff & Kuangyi Wei
Over the past decade, the corridors of trade and investment have increasingly been occupied by...
Efficient Frontier: A Moving Target
By Karin Bursa
Do you view inventory as a cost factor, a risk, a service level influencer or a competitive advantage? Many executives view inventory...
Mapping Human Behavior for Business
By Alexander Bentley, Mark Earls and Michael J. O’Brien
Brand data often show that “I’ll have what she’s having” is a better default setting than...
The Rise of the Functional Manager Changes Afoot in the C-Suite
By Maria Guadalupe, Julie Wulf & Hongyi Li
Research shows that the recent transformation in the C-suite, that is, the skyrocketing number of executive team...
Leadership and Culture: Part 1 – The Case for Culture
By Sean Culey
Issues of corporate culture have long been of great concern to executives and management theorists alike for a simple reason; culture matters...
Innovating Beyond the Familiar
By Patrick Barwise & Seán Meehan
Don’t be overawed by Apple – your company too can innovate beyond the familiar. This isn’t about “blue-sky thinking”,...
May – June 2012
Leadership
Leadership and Culture: Part 1 – The Case for Culture
Sean Culey
The Rise of the Functional Manager Changes Afoot in the C-Suite
Maria Guadalupe,...















