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Emerging Ideas
Category Archive

‘Big Data’ vs. Quality Information: The Peculiarities of Information Markets

January 11, 2013 • INNOVATION, Digital Transformation, Emerging IdeasComments (0)

By Miklos Sarvary Big data versus quality information ‘Big Data’ is the new buzzword of today’s business world. Management consultants, corporate strategists and IT executives all ask the question: what to do differently in this new era of data abundance? As in the case of all buzzwords, there is a grain of underlying truth in …

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Reclaiming the Battlefield of Consumer Influence

September 20, 2012 • STRATEGY & MANAGEMENT, INNOVATION, Global Business, Marketing & Consumers, Delivering Innovation - Accenture Research, Emerging IdeasComments (0)

By Paul F. Nunes and Joshua B. Bellin Companies are increasingly finding their marketing messages contradicted – or worse, turned against them – by a new set of “advisers.” These online channels, including TripAdvisor, Amazon.com and many more,

Neuroeconomics. An Emerging Field of Theory and Practice

July 22, 2012 • INNOVATION, Finance & Economics, Emerging IdeasComments (2)

By James Giordano, Roland Benedikter and Nadia Flores This article gives a short, introductory overview of basic aspects of the emerging field of neuroeconomics, as a contemporary approach to economic theory and practice. In many ways, neuroeconomics can be

When Spending Hurts

July 22, 2012 • STRATEGY & MANAGEMENT, Finance & Economics, Emerging IdeasComments (1)

By Nailya Ordabayeva and Pierre Chandon Thorstein Veblen coined the term conspicuous consumption in 1899 to describe spending with the intention of gaining social status.1 Back then, large estates, vintage silverware, and expensive clothes were the typical

Developing Trust and Relationships in the Supply Chain using Social Media

July 22, 2012 • INNOVATION, Emerging Ideas, Social MediaComments (1)

By Daniel E. O’Leary Social media facilitates gathering information and knowledge from disparate sources, which in turn allows sharing of information, knowledge and plans, all of which facilitate development of supply chain relationships and greater trust.

Patients Know Best

July 17, 2012 • INNOVATION, TECHNOLOGY, Business Mobility & E-Commerce, Emerging IdeasComments (0)

By Mohammad Al-Ubaydli It was not until the 18th century that scientists accepted the existence of queen bees. Until that point they insisted that only a “king bee” could be in control. But the queen had always been in control, it just took us a while to

Reinventing Professional Services: Building Your Business in the Digital Marketplace

May 20, 2012 • INNOVATION, TECHNOLOGY, Marketing & Consumers, Business Mobility & E-Commerce, Emerging Ideas, EntrepreneurshipComments (0)

By Ari Kaplan The technological landscape has reshaped the way white collar workers cultivate and promote their businesses. This article offers insights on taking advantage of enterprising techniques to stand out and reinvent yourself as an insightful

How the dot-CO domain opened the door to a new era of Internet innovation

May 20, 2012 • INNOVATION, TECHNOLOGY, SPECIAL FEATURES, Business Mobility & E-Commerce, Emerging IdeasComments (0)

By Kieren McCarthy Taking on an industry titan is never easy. So it was with a small upstart domain extension hoping to challenge the dominance of dot-com. Its success has now become the role model for a new generation of extensions that will forever change

Innovating Beyond the Familiar

May 20, 2012 • INNOVATION, Editors' Pick, Emerging IdeasComments (0)

By Patrick Barwise & Seán Meehan Don’t be overawed by Apple – your company too can innovate beyond the familiar. This isn’t about “blue-sky thinking”, “blue ocean strategy” or pioneering completely new-to-the-world product categories: Apple

KYOCERA – a uniquely resource-efficient approach to product design

March 22, 2012 • INNOVATION, TECHNOLOGY, SUSTAINABILITY & ETHICS, SPECIAL FEATURES, Climate Change, Emerging IdeasComments (0)

By Tracey Rawling Church KYOCERA is a name that may not be familiar, but the company has quietly been designing and manufacturing resource efficient products for many years. For example 20 years ago, the year of the first Rio Climate Summit, KYOCERA made a